Global News

Below are recent news items from WFA's network of advertiser associations and the wider advertising industry. Stay informed by signing up to our monthly global newsletter.
30/03/2012

National Associations Council (NAC): Annual meeting report

Over 20 national advertiser association representatives met in New York City on March 16th and exchanged experiences on event, conference and working group management.
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30/03/2012

Colombia holds annual advertising congress

This year, the seventeenth Colombian Congress of Advertising will be held at hotel Las Americas in Cartegena de Indias from the 3rd – 5th of October.
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22/03/2012

Media rebates remain high in many markets

Significant proportion returned to advertisers as free space
Some advertisers reduce agency fees to compensate
Advertisers don't believe all rebates are returned
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19/03/2012

WFA publishes 2011 Annual Report

The annual review of WFA activity and value given to members in 2011...
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15/03/2012

WFA announces new look leadership team

Representatives from Coca-Cola, GAM, General Mills, Kraft, Tata Group,
UCB and Unilever join executive committee
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14/03/2012

Global marketing budgets to shift to emerging markets

International advertisers still look to the US for best practices
But US marketers fail to pay enough attention to other markets
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