Home

Latest knowledge

  1.    GARM Aggregated Measurement Report - March 2022
    Brand safetyBrand safety

    GARM Aggregated Measurement Report - March 2022

    The third Global Alliance for Responsible Media (GARM) report tracking performance on brand safety across eight…

    Read more about "GARM Aggregated Measurement Report - March 2022"
  2.    CMO Forum meeting overview (April 2022)
    Marketing operationsOrganisation & structure

    CMO Forum meeting overview (April 2022)

    Overview of the CMO Forum held remotely on April 6, 2022.

    Read more about "CMO Forum meeting overview (April 2022)"
  3.    Media Forum meeting overview – Improving your inventory media (March 2022)
    Media transparencyValue of advertisingAgency managementAgency remuneration & contractsMarketing effectiveness

    Media Forum meeting overview – Improving your inventory media (March 2022)

    Meeting overview and presentations from WFA’s Media Forum on the 24th of March 2022

    Read more about "Media Forum meeting overview – Improving your inventory media (March 2022)"
All knowledge

Latest news & press releases

  1.    Call for nominations: The Drum Future 50, in partnership with WFA

    Call for nominations: The Drum Future 50, in partnership with WFA

    Future 50 recognises the world’s best new marketing talent under the age of 30 or have only worked in marketing for less than…

    Read more about "Call for nominations: The Drum Future 50, in partnership with WFA"
  2.    WFA Global Marketer Week heads to Istanbul for 2023

    WFA Global Marketer Week heads to Istanbul for 2023

    Event to take place from April 25 to 28

    Read more about "WFA Global Marketer Week heads to Istanbul for 2023"
  3.    WFA President’s Awards recognise exceptional industry initiatives around the world

    WFA President’s Awards recognise exceptional industry initiatives around the world

    Industry Associations from Belgium, Colombia, Kenya, Sweden and the UK recognised for outstanding marketing leadership as Brazil…

    Read more about "WFA President’s Awards recognise exceptional industry initiatives around the world"
All news & press releases

Recent videos

Sir John Hegarty: The business of creativity

Raja Rajamannar, Mastercard: Metahuman

The Big Debate highlights: Marketing today and sustainability

Conny Braams, Unilever: The Internet of People

Upcoming events

See all events
  1. For senior European public/government affairs professionals and national advertiser associations

    More information Register for this meeting

  2. Clients are increasingly moving away from indiscriminate media buying decisions and ‘responsible media’ programmes are becoming more prevalent on the client-side.

    More information Register for this meeting

  3. Sourcing Forum

    25 May 2022

    Boasting over a 1500 marketing sourcing contacts around the world, the Sourcing Forum has been referred to as a group of “enlightened marketing procurement specialists”.

    More information Register for this meeting

  4. Open to anyone with a stake in marketing and children

    More information Register for this meeting

Career opportunities

  • Marketing Manager

    Antwerp, Flemish Region, Belgium

    View vacancy

  • Manager Consumer Insights Hydration, Tea & Coffee - LATAM

    Bogota, D.C., Capital District, Colombia

    View vacancy

  • Senior Manager, Indirect Procurement, Marketing and Sales

    Hershey, PA

    View vacancy

  • Senior Consultant, Marketing Consulting

    Warsaw, Mazowieckie, Poland (Hybrid)

    View vacancy

  • Associate Manager, Program Management

    Lisbon, Lisbon, Portugal (Hybrid)

    View vacancy

  • Senior Marketing Specialist

    Zurich, Zurich, Switzerland (Hybrid)

    View vacancy

WFA is the only organisation representing and connecting global marketers

WFA is the only global organisation representing the common interests of marketers. It brings together the biggest markets and marketers worldwide, representing roughly 90% of all the global marketing communications spend, almost US$ 900 billion annually. WFA champions responsible and effective marketing communications.

More about us

Become a WFA Member

You come to WFA meetings to learn, to listen, to borrow great ideas and to build on them. WFA is a fantastic community of people and if you’re not in it, you’re missing out" - Raja Rajamannar, CMO Mastercard

  • Save time and money
  • Cut down on trial and error
  • Put yourself in a better negotiating position
  • Make better informed decisions
  • Manage risk and reputation
  • See and act on the bigger picture
More about membership