Posts about Diversity & Inclusion Research

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  1.    The Global Economics of Disability 2020

    The Global Economics of Disability 2020

    This report explores the size and scope of the Disability Market and how Disability impacts the experiencs of customers and…

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  2.    Visual GPS Summer Update

    Visual GPS Summer Update

    New research by Getty Images shows that almost eight in ten people globally expect that companies and brands will be consistently…

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  3.    Advertising standards and practices on non-discrimination

    Advertising standards and practices on non-discrimination

    This report presents the results of a survey carried out in 21 markets to have a better understanding of the standards and practices…
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  4.    Study: Consumers follow brand promises on fighting racism and hatred

    Study: Consumers follow brand promises on fighting racism and hatred

    49% of consumers appreciate brands making efforts to fight racism, hatred and misinformation; 28% believe that brands should lead…

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  5.    Getting to Equal 2020: Pride

    Getting to Equal 2020: Pride

    On the surface, LGBT+ employees in many parts of the world have progressed in the workplace. But Accenture's global research reveals…

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  6.    Study: Consumers demand actions from brands to fight racism and hatred

    Study: Consumers demand actions from brands to fight racism and hatred

    Consumers demand that brands backup statements in support of Black Lives Matter with actions. Using Suzy, a real-time market…

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  7.    Bias and Inclusion in Advertising: An analysis of 2019 Cannes Lions Work

    Bias and Inclusion in Advertising: An analysis of 2019 Cannes Lions Work

    This study examines representations of gender, race/ethnicity, LGBTQ+, disability, age, and body size in Cannes Lions ads from…

    Read more about "Bias and Inclusion in Advertising: An analysis of 2019 Cannes Lions Work"
  8.    Gender equality attitudes study

    Gender equality attitudes study

    Quantifies the scale of harmful gender-based stereotypes in 10 countries, including Colombia, India, Japan, Kenya, Nigeria, The…

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  9.    LGBTQ Inclusion in Advertising and Media

    LGBTQ Inclusion in Advertising and Media

    The study measures the attitudes of non-LGBTQ Americans to exposure of LGBTQ people and images in the media. 

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  10.    Diversity wins

    Diversity wins

    Report reaffirms the global relevance of the link between diversity and company financial outperformance.

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  11.    UK Advertising Needs You

    UK Advertising Needs You

    A showcase for Diversity and Inclusion initiatives in the UK ad industry.

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  12.    Getting to Equal 2020: The Hidden Value of Culture Makers

    Getting to Equal 2020: The Hidden Value of Culture Makers

    New Accenture research finds leaders and employees hold differing views on progress toward equality; cutting the gap by half would…

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  13.    The Economic Costs of Keyword Blacklists for Online Publishers

    The Economic Costs of Keyword Blacklists for Online Publishers

    This research highlights the economic consequences of using exclusion lists to ensure that brand advertising does not end up next to…

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  14.    It's in the bag: Black consumer's path to purchase

    It's in the bag: Black consumer's path to purchase

    An analysis of African Americans' growth in purchasing power that makes the case for diversity in…

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  15.    Being Black in Corporate America: An Intersectional Exploration

    Being Black in Corporate America: An Intersectional Exploration

    A multifaceted analysis on the obstacles that prevent many black professionals from reaching the C-Suite. 

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  16.    A Diversity Report for the Advertising/ Marketing Industry

    A Diversity Report for the Advertising/ Marketing Industry

    This report from ANA's Alliance for Inclusive and Multicultural Marketing (AIMM), based on three separate studies among ANA members,…

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  17.    The Black Pound Report

    The Black Pound Report

    The research explores how black, asian and minority ethnics (BAME) are represented in society across the advertising and media…

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  18.    Media Image Landscape: Age Representation in Online Images

    Media Image Landscape: Age Representation in Online Images

    To get a sense of how older adults are depicted in online images, researchers reviewed a random sample of more than 1,000 online…

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  19.    The Inclusion Index

    The Inclusion Index

    Kantar Inclusion Index surveyed 18,000 people in 14 countries and working in 24 different industries (to date) to produce a new…

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  20.    Bias and inclusion in Advertising: An analysis of 2018 Cannes Lions Film Craft Ads

    Bias and inclusion in Advertising: An analysis of 2018 Cannes Lions Film Craft Ads

    This study examines representations of gender, race/ethnicity, sexual orientation (LGBTQ), and ability (with a focus on people with…

    Read more about "Bias and inclusion in Advertising: An analysis of 2018 Cannes Lions Film Craft Ads"
  21.    AdReaction: Getting gender right

    AdReaction: Getting gender right

    AdReaction: Getting Gender Right delivers new insights into the role of gender in brand strategy, creative response and media…

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  22.    What Women Want

    What Women Want

    Study by Kantar reports that despite an increased focus on equality, major brands are still not effectively acknowledging…

    Read more about "What Women Want"
  23.    Getting To Equal: The Disability Inclusion Advantage

    Getting To Equal: The Disability Inclusion Advantage

    New research from Accenture, in partnership with Disability:IN and the American Association of People with Disabilities (AAPD),…

    Read more about "Getting To Equal: The Disability Inclusion Advantage"
  24.    Depictions, perceptions and harm (2018)

    Depictions, perceptions and harm (2018)

    An evidence-based case for for stronger regulation of ads that feature stereotypical gender roles or characteristics which might be…

    Read more about "Depictions, perceptions and harm (2018)"
  25.    A Workplace Divided: Understanding the Climate for LGBTQ Workers Nationwide

    A Workplace Divided: Understanding the Climate for LGBTQ Workers Nationwide

    In A Workplace Divided: Understanding the Climate for LGBTQ Workers Nationwide, HRC Foundation seeks to uncover the prevalence…

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  26.    Global Attitudes Toward Transgender People

    Global Attitudes Toward Transgender People

    A study revealing attitudes towards transgender people in different…

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  27.    Elastic Generation: The Female Edit

    Elastic Generation: The Female Edit

    Report exploring the lifestyles and attitudes of British women aged between 53 and 72.

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  28.    Gender Bias in Advertising: Research, Trends and New Visual Language

    Gender Bias in Advertising: Research, Trends and New Visual Language

    In 2017, discussions around gender and media have reached a fever pitch. We’ve seen movements for gender equality in…

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  29.    Understanding Transgender Inclusivity in Advertising

    Understanding Transgender Inclusivity in Advertising

    This report explores American consumers’ feelings towards ads featuring transgender people, and contains the results of a…

    Read more about "Understanding Transgender Inclusivity in Advertising"