About Policy Action Group

Policy Action Group - About

For senior European public/government affairs professionals and national advertiser associations


The Policy Action Group (PAG) brings together senior representatives from national advertiser associations and WFA corporate members working on public policy issues related to marketing communications. Through PAG, WFA engages directly with top-level decision makers and drives advocacy programmes on issues that affect marketers’ operations.

Register for this remote session here.

Upcoming events

  1. Webinar+: Crisis clinic – Managing your agency remuneration models during and after the Covid-19 crisis Remote

    03 Jun 2020

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  2. External Event: Contagious / Advice for the Next Decade Agencies & Partners

    03 Jun 2020

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  3. NAC remote session: Delivering membership value remotely in light of Covid-19 Remote

    09 Jun 2020

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  4. DSA Task Force Remote

    10 Jun 2020

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  5. Webinar: An introduction to the offshore market for creative production Remote

    25 Jun 2020

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