About Webinar+: Crisis Clinic – Managing your agencies during and after the COVID-19 crisis

Webinar+: Crisis Clinic – Managing your agencies during and after the COVID-19 crisis - About

As the COVID-19 pandemic continues to unfold, how should your agency partnerships adapt and evolve? What are the major challenges and opportunities for agency management leaders? We want to give WFA members the opportunity to find answers to their current concerns.

 

Wednesday, 13 May 2020 from 11:00 to 12:00 (CEST)

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Join this interactive panel and clinic with WFA, The Observatory International and MediaSense to hear about the pandemic’s impact on agency management so far and how our panelists are expecting client-agency partnerships to evolve and adapt, including:

  • Why and how to help your agencies stay in business
  • How to manage/brief/evaluate agencies during crisis
  • What, if anything, has changed in terms of measurement (KPIs), and
  • Should you hold a pitch right now (and how would that work)

Feel free to pre-submit any questions to j.kraft@wfanet.org or ask them live – our panel will do their best to answer as many of your agency management concerns, questions and challenges. 

Facilitated by WFA, our panellists in this session will include:

  • Lucinda Peniston-Baines, Owner & Managing Partner, The Observatory International
  • Ryan Kangisser, Managing Partner, Strategy, MediaSense

Please find the recording here.

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