The WFA CMO Forum provides a unique network of global and regional marketing leaders with a platform to better navigate the fast-changing global marketing landscape. The focus of this 90 minute session will be ‘scenario planning for the new normal’ i.e. how different do you feel the world (and consumer) will be as we transition out of lockdown and what leadership steps WFA members have taken/ plan to take in response.

Two members will kickstart the knowledge exchange. Everyone will then share on their own experiences, as well as asking questions of their peers.

This Chatham House session will not be recorded but will work within the framework of our competition law compliance policy.

This meeting is by invitation only. For any questions, please contact events@wfanet.org.