CMO Forum
WFA CMO Forum
WFA CMO Forum is an exclusive, invitation-only network bringing together the most experienced and influential marketing leaders worldwide.
Request info on the Forum
The group brings together global Chief Marketing Officers, who exchange insights and experiences with a view to identifying practical solutions to their most pressing challenges.
The group also helps ensure that WFA priorities are properly aligned with the global CMO agenda. It oversees seminal WFA reports and initiatives designed to help CMOs drive better marketing that's linked to demonstrable business growth.
See all Forum resources
Key resources
The group meets annually across the globe, including at the Cannes Lions Festival of Creativity.
Related content
-
Marketing structureCMO Forum
Consultancies for global marketing organisation transformation
WFA member benchmark exploring the use of global marketing organisation consultancies
Read more about "Consultancies for global marketing organisation transformation"
-
Global Marketer WeekCMO Forum
Global Marketer Week Forums: executives gather to share what works despite economic and geo-political uncertainties
As part of WFA Global Marketer Week, our specialist forums will hold standalone forum sessions to discuss and develop workable solutions to help brand owners address the challenges facing each role.
Read more about "Global Marketer Week Forums: executives gather to share what works despite economic and geo-political uncertainties"
-
Brand purposeBrand reputationCreativityCannes LionsCMO ForumDigital media transformationMarketing capabilities
Is it time for a marketing makeover?
WFA and The Drum have teamed up to ask marketing leaders about some of the key challenges our profession faces.
Read more about "Is it time for a marketing makeover?"
-
Forum ConnectCMO Forum
Uniting Minds and Functions in 2024
WFA members know that the strength of our forums lies in their focus: servicing specific client-side functions. But that very strength also risks exacerbating the global silos that we need to break down.
Read more about "Uniting Minds and Functions in 2024"
-
Marketing structureCMO Forum
Benchmark: Global Marketing Organisation Scale
WFA member benchmark exploring global marketing organisation scale
Read more about "Benchmark: Global Marketing Organisation Scale"
-
Brand purposeAgency managementCreativityInfluencer marketingMarketing effectivenessMarketing procurementCMO ForumMarketing capabilitiesMarketing procurement
Knowledge Spotlight – Sponsorship Strategy 101
This live session is part of WFA’s practical webinar series, Knowledge Spotlights. In partnership with handpicked experts, this series offers 101 sessions on modern marketing foundations relevant to Asia Pacific. Designed for emerging leaders, from junior to mid-level professionals, looking to enhance their marketing skills and knowledge.
Read more about "Knowledge Spotlight – Sponsorship Strategy 101"
