Associate Director, Marketing (Bangkok Based, Relocation Provided)
CompanyAgoda
Job locationBangkok, Thailand
Region of responsibilityAPAC
Description
About the job
About Agoda
Agoda is an online travel booking platform for accommodations, flights, and more. We build and deploy cutting-edge technology that connects travelers with more than 3.6 million accommodations globally. Based in Asia and part of Booking Holdings, our 6,000+ employees representing 90+ nationalities foster a work environment rich in diversity, creativity, and collaboration. We innovate through a culture of experimentation and ownership, enhancing the ability for our customers to experience the world.
Our Purpose – Bridging the World Through Travel
We believe travel allows people to enjoy, learn and experience more of the amazing world we live in. It brings individuals and cultures closer together, fostering empathy, understanding and happiness.
We are a skillful, driven and diverse team from across the globe, united by a passion to make an impact. Harnessing our innovative technologies and strong partnerships, we aim to make travel easy and rewarding for everyone.
Summary
In the online travel industry, with fast changing user behavior and the increasing role played by price comparison websites, offering the best price grants disproportionate gains. Travelers chose Agoda because they are confident that with us they can find the best hotels, at the best price.
In this environment, we can only achieve success by being able to optimize our prices to balance short-term margins with long-term growth employing a strategic approach to take into account the reactions from the other players in the game, from customers to hotels, from competitors to regulatory bodies.
To this end, we are looking for a senior leader to craft Agoda’s global Pricing strategy and execute upon it, using a wide range of tactics and tools, from price display to machine learning algorithms.
He or she will closely coordinate with Agoda’s senior management, marketing and product teams, while managing and expanding a team of talented pricing managers and analysts.
What You Would Be Doing
- Work with C-level executives and other internal stakeholders to craft a global pricing strategy, taking into account Agoda’s strategic priorities
- Manage a multi-million dollar budget and provide visibility to internal stakeholders
- Work with the Product team to build the tools to execute and monitor pricing actions and to improve price display across all channels
- Work with the Market Development team to collect benchmarking data and intelligence from local markets, and to respond to moves from competitors and hotel partners
- Design and deploy pricing campaigns, balancing short term financial goals with the longer term strategic imperatives
- Inspire and coach a team of analysts and campaign managers and expand it by hiring talent
What you need to be good at to succeed in this role
- Experience in articulating strategic issues and negotiating with C-level executives – experience in leading strategy consulting projects a plus
- Excellent analytical skills – you really need to love data for this role
- Ability to foster cooperation across teams and across nationalities
- People management – track record of hiring and developing stars
- P&L management
- Entrepreneurial spirit, get-things-done attitude
- Exposure to IT and Product Development
Equal Opportunity Employer
At Agoda, we pride ourselves on being a company represented by people of all different backgrounds and orientations. We prioritize attracting diverse talent and cultivating an inclusive environment that encourages collaboration and innovation. Employment at Agoda is based solely on a person’s merit and qualifications. We are committed to providing equal employment opportunity regardless of sex, age, race, color, national origin, religion, marital status, pregnancy, sexual orientation, gender identity, disability, citizenship, veteran or military status, and other legally protected characteristics.
We will keep your application on file so that we can consider you for future vacancies and you can always ask to have your details removed from the file. For more details please read our privacy policy .
To all recruitment agencies: Agoda does not accept third party resumes. Please do not send resumes to our jobs alias, Agoda employees or any other organization location. Agoda is not responsible for any fees related to unsolicited resumes.