Global Sr. CRM Manager

Global Sr. CRM Manager

CompanyJust Eat

Job locationAmsterdam, North Holland, Netherlands (Hybrid)

Region of responsibilityGlobal

DescriptionAbout the job
Are you that rare breed of data-driven Global Sr. CRM Manager who knows how to create value for both the customer as well as the business? Do you have a passion for offering the right content, at the perfect time via the most relevant channel? Are you ready to be part of a fast-growing, highly motivated, and skilled CRM team? Read on!

Our Story (the Bitesize Version)
Every week, millions of customers across 24 countries order the dishes they love with us. But the thing that really makes Just Eat Takeaway special isn't food. It's our people. From our innovative tech teams to communication experts and retention specialists, we're always looking to attract the best global talent.

All About The Role
As Global Sr. CRM Manager you are part of one of the “Retention” teams which has a clear focus to improve customer retention. These improvements are based on clear data-insights developed in cooperation with our data and analytics team. Therefore, the people in the team have different backgrounds and roles to achieve common goals (and thereby opportunities to learn from your peers).

In This Challenging Role You Are Responsible For

By doing so you have a big contribution to JustEat's growth strategy.

- Develop and optimize intelligent campaigns and exciting content to trigger our customer's purchase behavior and develop customer lifetime value
- Optimize our customer base segmentation to serve the right message to the right consumer at the right time.
- Analyze data to enhance your understanding of our customers and deliver insights that drive personalized experiences.
- Design, execute, and evaluate existing and new campaigns, constantly measure campaign performance, rigorously A/B test, and optimize our communications across channels.
- Be a CRM industry expert, advocating for best practices within the CRM Global team and other internal stakeholders. Look out for new opportunities to innovate and experiment.
- Manage stakeholders across various teams to ensure timely delivery and end to end ownership of your campaigns.
- Always keep a sharp eye on your customer!

A Day In The Life Of

Today you discover a new issue on customer retention in Germany. You organize a 20-minute brainstorm with the team to decide on possible strategies.

The content team jumps in and provides you with content for your plan. You set up the campaign and see increased open rates, double click rates, and a promotion that led to a 12% decrease in churn for a specific group of customers.

You go for lunch and suddenly bump into the BI colleague who found new insights on a small group of German customers you tested on earlier. You tell him you'll first work on a Polish campaign because the possible ROI is much higher but in the afternoon you'll come back to him. Suddenly it's already 6 PM and you've noticed how quickly time passes as you are so excited about the campaign testing results.

Can You Deliver
- A bachelor/academic degree in Business/Marketing or related field
- 5+ years of working experience in a similar digital role.
- Expertise in email, push, and in-app marketing concepts and metrics.
- Strong stakeholder management experience.
- Comfort with ambiguity and experience working in an extremely fast paced environment.
- Strong analytical skills and experience using data to make decisions (ideally have some basic SQL knowledge).
- A solid understanding of data and segmentation methodologies plus A/B testing.
- Identify opportunities to improve current processes and increase operational efficiency.
- Organized, great attention to detail, and a self starter.
- Excellent written and verbal communication skills.
- Operational excellence - ensure all campaigns are sent efficiently and accurately.
- A fun, smart, and open-minded person who enjoys working in an international multi-cultural environment.
- Fluent in English (our company language), additional languages are a bonus.

Here is our offer

Here at Just Eat, we offer our colleagues the chance to develop and grow alongside top talent in one of the world's leading food delivery companies. By providing a creative, dynamic and innovative environment, we empower our people and give them the ingredients for success.

Ready to join us? Click Apply Now and send us your CV!

Diversity, Inclusion & Belonging.

No matter who you are, what you look like, who you love, or where you are from, you can find your place at Just Eat We're committed to creating an inclusive culture, encouraging diversity of people and thinking, in which all employees feel they truly belong and can bring their most colorful selves to work every day.

More about us

Want to know more about our company vision, culture or career growth opportunities? Have a look on our careers site.

Department: Marketing

Interested? Click for details