Marketing Manager BENELUX

Marketing Manager BENELUX


Job locationVeenendaal, Utrecht, Netherlands (On-site)

Region of responsibilityEMEA

DescriptionAbbott is a global healthcare leader, creating breakthrough science to improve people’s health. We’re always looking towards the future, anticipating changes in medical science and technology.

Purpose Of The Role
- Develop, drive and execute marketing strategies that are tailored to local business and market needs in order to grow our business and gain MS
- Actively contribute to securing Abbott as the preferred partner in Neuromodulation (NMD) (DBS/SCS/DRG/RF) in Netherlands and Belgium
- Analyze and monitor market trends, risks, and opportunities in order to translate them into impactful and differentiating strategies and tactics.
- Work in close collaboration with Regional marketing to identify and tailor marketing strategies to the Netherlands and Belgium markets and support Abbott in becoming #1 (MS%).
- Participate in National and regional sales meetings with the Country Manager (CM) and Territory Managers (TMs) to introduce the International Division (ID) Marketing strategies, and secure buy-in, and alignment in account plans.
- Provide feedback and advice on account plans to improve effectiveness and drive progress toward strategic goals.
- Work in close collaboration with the CM to track and execute the marketing strategies in the country.
- Work in close collaboration with Regional Marketing and ID trainers to set up training courses for new employees and refresher courses for existing employees
- Work with Regional Marketing, ID trainers, and Manager Professional Education EMEA to select appropriate new and existing customers for training courses.
- Look for new opportunities to develop and promote NMD across marketing channels in the Netherlands and Belgium to increase brand and therapy awareness and adoption.
- Manage and develop upcoming KOLs in NMD Netherlands and Belgium at the same time maintaining close collaboration with existing KOLs
- Attend local and national NMD conferences in collaboration with local sales teams

What You’ll Do
- Be updated on all trends, incl. competitors’ activities per country in Netherlands and Belgium, and give updates in-country sales meetings.
- Take the lead in the nomination process for Professional Education programs in Netherlands and Belgium – final nominees to be confirmed with GM
- Be updated on (potential) changes in reimbursement structure in Netherlands and Belgium from year to year and define impact on Abbott NMD business – requires collaboration with EMEA Health-Economy and Reimbursement Manager.
- Support Bids and Tenders in Netherlands and Belgium by proactively participating in pre-tender work, incl. meetings with tender stakeholders.
- Initiate and support collaboration with specific NMD patient organizations to increase awareness where possible and relevant.
- Comply with new MedTech Europe regulations as of 1 Jan 2018, other regulatory requirements, Company policies, operation procedures, processes, and task assignments.
- Maintain positive and cooperative communications and collaboration with all relevant employees, customers, contractors, and vendors.
- Maintain marketing collateral tracking to ensure audit compliance

Required Qualifications
- You have a Bachelor / Master’s degree in Marketing or a related field or equivalent by experience.
- Mature and controlled reaction to the pressure of work
- Positive and proactive attitude
- Excellent interpersonal skills
- Ability to work in a highly matrixed and geographically diverse business environment
- Ability to work within a team and as an individual contributor in a fast-paced, changing environment
- Strong organizational and follow-up skills, as well as attention to details
- Multitasks , prioritizes, and meets deadlines in a timely manner
- Regular travel throughout the country and Europe with overnight stays as required.

Knowledge And Skills
- You have fluent bilingual language skills (verbal & written) in English and Dutch
- High technical knowledge and interest
- Marketing experience across a region
- Prior sales experience – local and regional
- Organizational and planning skills
- Excellent communication skills
- A high degree of flexibility
- Computer literate

Preferred Qualifications

Fluent Flemish Desirable

What We Offer

A working environment in which you work together with colleagues from different backgrounds. We encourage personal and career growth, while you strive for success and have fun with your team. In addition, we offer, among other things:

- Working at the #1 Top Employer in the Netherlands (for three consecutive years);
- A varied, challenging, and international position in a dynamic and pleasant working environment
- Excellent employment conditions that you can arrange yourself;
- The possibility to coordinate your working hours and work location with your manager, in line with your position and personal situation;
- An above-average pension scheme;
- A budget that you can use to follow non-work related training and courses that contribute to your personal development;
- A sports allowance for working on your fitness;
- Personal financial planning advice to map out your current financial situation;
- A personal growth plan, extensive training opportunities, and career prospects;
- You can participate in various networks within Abbott;
- The ability to buy Abbott shares at a discount.


Do you enjoy working in an international organization that contributes to healthcare, and do you recognize yourself in this profile, then we would like to receive your response. You can apply with your CV and motivation via our website. For more information, please contact the Abbott recruiter at

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