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Agencies & Partners
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Agency remuneration & contractsMarketing procurementBenchmark: Supply Chain Finance (SCF) solutions
Read more about "Benchmark: Supply Chain Finance (SCF) solutions"This WFA member benchmark covers if advertisers offer Supply Chain Finance (SCF) solutions to their marketing vendors and, if they…
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Agency managementOrganisation & structureWFA Forum (May 2019, Japan)
Read more about "WFA Forum (May 2019, Japan)"Overview of the WFA Forum held on May 29th, 2019 in Tokyo
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Agency evaluation & performanceAgency managementAgency rostersMarketing procurementOrganisation & structureBuilding a future-proof marketing procurement strategy
Read more about "Building a future-proof marketing procurement strategy"In 2019, with the help of WFA WBR Insights surveyed 100 heads of marketing procurement from major brands across Europe to find out…
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Agency evaluation & performanceAgency managementMarketing procurementBenchmark: 3rd-party consultant to manage the Client-Agency relationship
Read more about "Benchmark: 3rd-party consultant to manage the Client-Agency relationship"WFA member bechmark. For additional details, please log in.
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Agency evaluation & performanceAgency managementAgency review & pitchingMarketing procurementGlobal Content Production Ecosystem 2018
Read more about "Global Content Production Ecosystem 2018"WFA member bechmark. For additional details, please log in.
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Agency remuneration & contractsMarketing procurementBenchmark: Category management pass-through or 3rd party costs
Read more about "Benchmark: Category management pass-through or 3rd party costs"WFA member bechmark. For additional details, please log in.
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Agency rostersMarketing procurementOrganisation & structureBenchmark on sourcing post-production
Read more about "Benchmark on sourcing post-production"WFA member bechmark. For additional details, please log in.
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Marketing procurementWebinar: Marketing Production Trends for 2019
Read more about "Webinar: Marketing Production Trends for 2019"Webinar with Advertising Production Resources (APR) on global marketing production trends for…
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Agency evaluation & performanceAgency managementAgency rostersMarketing procurementOrganisation & structureBenchmark on Supplier Relationship Management (SRM) models
Read more about "Benchmark on Supplier Relationship Management (SRM) models"WFA member bechmark. For additional details, please log in.
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Agency remuneration & contractsMarketing procurementOrganisation & structureMedia Agency Models & Remuneration 2019
Read more about "Media Agency Models & Remuneration 2019"This report covers how 50 companies structure their global media agency relationships and how these relationships are expected to…
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Agency remuneration & contractsMarketing procurementWebinar: Global Agency Remuneration 2018
Read more about "Webinar: Global Agency Remuneration 2018"A webinar covering some of the key findings from our joint study on Global Agency Remuneration with The Observatory…
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Marketing procurement2019 Marketing Production Trends
Read more about "2019 Marketing Production Trends"Top advertising production trends in the industry that will affect the way content is produced this year across video, photography,…
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Join Mark Gallagher (EVP Global Investment) at Omnicom Media Group as we dig into global media pricing trends for 2024 (and beyond).
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Meeting for global/regional media directors or similar
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A one-day conference in Shoreditch, London organised by Creative Equals on how to lead and build inclusive marketing capabilities
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The past few years have seen the emergence and evolution of virtual production.
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WFA’s AI Community aims to equip brand marketers with the knowledge, insights and practical guidance needed to leverage the potential of AI in an effective, safe and responsible way.
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