Agencies & Partners
Agencies & Partners
-
InfluencersThe Netherlands publishes influencer marketing guide and checklist
Read more about "The Netherlands publishes influencer marketing guide and checklist"New white paper produced by bvA’s taskforce on influencer marketing
-
ProductionMarketing procurementWebinar: Rights Management & Asset Optimisation
Read more about "Webinar: Rights Management & Asset Optimisation"In this webinar, Advertising Production Resources (APR) will…
-
Agency managementWebinar: More effective agency management
In this webinar, we review some of the key findings from our Read more about "Webinar: More effective agency management"
Agency managementAgency review & pitchingEvent & Experimental Agencies (Australia)
Read more about "Event & Experimental Agencies (Australia)"
Agency managementAgency remuneration & contractsOrganisation & structureEffective Agency Management
Read more about "Effective Agency Management"
Agency managementAgency review & pitchingDigital transformationMarketing operationsNaming Agency recommendations
Read more about "Naming Agency recommendations"WFA member benchmark
Agency managementAgency rostersMarketing operationsOrganisation & structureSurvey on Global Agency Relations Management: roles & responsibilities
Read more about "Survey on Global Agency Relations Management: roles & responsibilities"WFA member survey. For more details, please log in.
Agency managementAgency remuneration & contractsProductionAdvertising production payment guidelines
Read more about "Advertising production payment guidelines"This reference guide produced by APR offers current best practices and industry trends regarding advertising production payments…
Agency managementOne-pager on production vendor rosters
Read more about "One-pager on production vendor rosters"In this document, APR shares the pros and cons of having a…
InfluencersIntegrated marketingWorking with celebrities and influencers in China
Read more about "Working with celebrities and influencers in China"White papers on KOL (Key Opinion Leaders) market practices and measuring the effectiveness of celebrity and TV sponsorships in…
Agency managementMarketing operationsMarketing procurementThe hidden gem: How clients benefit from long-term partnerships
Read more about "The hidden gem: How clients benefit from long-term partnerships"Insights on how relationship longevity contributes to quantifiable value for brand advertisers through more effective collaboration…
Agency review & pitchingAgency rostersIntegrated marketingOrganisation & structureRecommended global production/implementation agency
Read more about "Recommended global production/implementation agency"WFA member bechmark. For additional details, please log in.
Upcoming events
See all events-
WFA’s ePrivacy task force brings together policy leads from within WFA membership to discuss, plan and develop advocacy and outreach on the EU ePrivacy Regulation. For more information, contact Catherine Armitage.
-
More details to follow.
-
Joint FoodDrinkEurope-AIM-WFA webinar on ‘dual quality’: UCPD revision recap and key watch-outs for transposition phase.
More details to follow.
-
Join us for an informal drink and catch up at our Brussels office from 6 pm.
More details to follow!
WFA is the only organisation representing and connecting global marketers
More about usWFA is the only global organisation representing the common interests of marketers. It brings together the biggest markets and marketers worldwide, representing roughly 90% of all the global marketing communications spend, almost US$ 900 billion annually. WFA champions responsible and effective marketing communications.
Become a WFA Member
You come to WFA meetings to learn, to listen, to borrow great ideas and to build on them. WFA is a fantastic community of people and if you’re not in it, you’re missing out" - David Wheldon, CMO RBS
- Save time and money
- Cut down on trial and error
- Put yourself in a better negotiating position
- Make better informed decisions
- Manage risk and reputation
- See and act on the bigger picture
