Agencies & Partners

Agencies & Partners - Highlights

Agencies & Partners

  1.    Webinar+: Crisis clinic – Managing your global content production in the Covid epidemic
    ProductionMarketing procurement

    Webinar+: Crisis clinic – Managing your global content production in the Covid epidemic

    This webinar focusses on how experts are expecting the global content production ecosystem to evolve and how brands can respond.

    Read more about "Webinar+: Crisis clinic – Managing your global content production in the Covid epidemic"
  2.    Maintaining an appropriate level of governance with agencies
    Agency evaluation & performanceAgency remuneration & contractsMarketing procurement

    Maintaining an appropriate level of governance with agencies

    Financial Progression has released a bulletin for WFA members to assist them in deciding how best to undertake their contract…

    Read more about "Maintaining an appropriate level of governance with agencies"
  3.    Benchmark: TV inflation in Indonesia
    Agency evaluation & performanceMarketing procurement

    Benchmark: TV inflation in Indonesia

    WFA member benchmark on TV inflation in Indonesia 

    Read more about "Benchmark: TV inflation in Indonesia"
  4.    Webinar: How advertising lost sight of creativity and what to do about it
    ChannelsProductionCreativityConsumer insightMarketing effectiveness

    Webinar: How advertising lost sight of creativity and what to do about it

    System1's Orlando Wood introduces his bestselling book with the IPA, ‘Lemon : How the Advertising Brain Turned Sour’…

    Read more about "Webinar: How advertising lost sight of creativity and what to do about it"
  5.    Survey: Covid-19 global response (March 2020)
    Agency remuneration & contractsMarketing operationsOrganisation & structure

    Survey: Covid-19 global response (March 2020)

    This survey gathered input from senior multinational marketers on how they are reacting to the global Covid-19 epidemic.

    Read more about "Survey: Covid-19 global response (March 2020)"
  6.    Webinar: Crisis clinic - Sponsorship and experiential marketing during COVID-19
    ChannelsAgency remuneration & contractsMarketing procurementOrganisation & structure

    Webinar: Crisis clinic - Sponsorship and experiential marketing during COVID-19

    This webinar focusses on what marketing and marketing procurement professionals need to consider regarding sponsorship and…

    Read more about "Webinar: Crisis clinic - Sponsorship and experiential marketing during COVID-19"
  7.    Survey: Global Category Management - Displays & Point-of-Sale
    Agency managementProductionMarketing procurement

    Survey: Global Category Management - Displays & Point-of-Sale

    WFA Sourcing Forum survey on how members are managing challenges connected to Displays and Point-of-Sale (POS).

    Read more about "Survey: Global Category Management - Displays & Point-of-Sale"
  8.    Benchmark: Creative agencies in EMEA and APAC
    Agency evaluation & performanceAgency rostersCreativity

    Benchmark: Creative agencies in EMEA and APAC

    This WFA member benchmark covers recommendations for creative agencies in EMEA and APAC.

    Read more about "Benchmark: Creative agencies in EMEA and APAC"
  9.    Webinar: Social Commerce in China
    Brand safetyChannelsBrand safetyInfluencers

    Webinar: Social Commerce in China

    With ecommerce firmly established as an integral part of China's highly competitive retail scene, businesses are now looking to…

    Read more about "Webinar: Social Commerce in China"
  10.    Benchmark: Innovation Funds
    Agency managementProductionMarketing procurement

    Benchmark: Innovation Funds

    This WFA member benchmark covers how members are managing funding for innovation.

    Read more about "Benchmark: Innovation Funds"
  11.    Benchmark: Strategic Design Agencies
    Agency evaluation & performanceAgency review & pitchingMarketing procurement

    Benchmark: Strategic Design Agencies

    This WFA member benchmark examines how members are working with strategic design agencies.

    Read more about "Benchmark: Strategic Design Agencies"
  12.    Transparency in global production
    Agency remuneration & contractsProductionMarketing procurement

    Transparency in global production

    Survey on global content production transparency.

    Read more about "Transparency in global production"

Upcoming events

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  1. For WFA corporate and national association members in Latin America

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  2. WFA's Executive Committee meets quarterly to discuss the organisation's priorities and guide WFA strategy.

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  3. IFBA M2K - Monthly Call

    Remote Belgium

    06 Oct 2020

    International Food and Beverage Alliance

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  4. The Economist’s predictive look to the year ahead. Tom Standage will share key insights from the upcoming The Economist report this November 

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