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I subscribeInflation is back. Agencies are being more selective about who they want to work for. What’s happening in the agency world,…
This WFA member benchmark examined the category management of Experiential & Events.
Meeting overview and presentations from WFA’s Agency Management meeting on 8 December 2021, which took place remotely.
This WFA survey provides an understanding of how clients in a marketing procurement role manage their marketing spend tail…
Overview of the Sourcing Forum held remotely on Jan 21, 2022.
Recent research amongst the WFA network and led in partnership with TKM Consultants, specifically deep diving into the models that…
Overview of the Sourcing Forum held remotely on Dec 9, 2021.
Recent research amongst the WFA network and led in partnership with MediaSense, revealed huge appetite to evolve the conventional…
In this spotlight, hear from WFA & guest speaker from Danone and TKM Consultants as they share and discuss findings from our…
Overview of the Media Forum held on 2 Dec, 2021.
Verizon and Flock Associates provide practical guidance and a free toolkit to help brands improve supplier diversity and…
A member of the Marketing Capability Forum is looking for recommended partners that offer live virtual learning programmes for…
We are proud to announce that we’re media partners with ProcureCon Marketing, taking place in June 6-8, at etc. venues Country Hall in London.
For global/regional in-house agency leaders and specialists
For global/regional marketing and connection planning leaders
London United Kingdom
07 Jun 2023
WFA members have been offered complimentary tickets to attend this Double Verify/Campaign event taking place in London on 9th June 2023.
Meeting for global/regional media directors or similar
13 Jun 2023
A webinar with BVA BDRC Asia on Customer Effort analysis
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"You come to WFA meetings to learn, to listen, to borrow great ideas and to build on them. WFA is a fantastic community of people and if you’re not in it, you’re missing out" - Raja Rajamannar, CMO Mastercard