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I subscribeAn introduction to WFA’s diversity & representation guide, with key insights and ideas from APR & MCA to drive D&I…
Member benchmark on Boutique Creative Agencies in China
Meeting overview and presentations from WFA’s Agency Management meeting on 19 May 2021, which took place remotely.
Member benchmark on Creative Agencies in Japan with TVCM capabilities
A brief definition guide on models when decoupling production.
Member benchmark on dynamic creative optimisation partners and creative analytics suppliers.
R3's Global Agency Family Tree shows the ownership structures of advertising agencies and their respective holding groups.
Overview of the CMO Forum held remotely on March 9, 2021.
The world as we know it has changed… what impact has this had on how brands are built today and what will this mean as…
An e-book by our partners Decideware that looks at the importance & need for Business Intelligence / Data Analytics for a strong…
Member benchmark on global category management of strategic ‘packaging’ design agency.
Born between 1996 and 2015, Gen Z is estimated to become the largest generation of consumers in just a few years. Businesses that…
13 Jun 2023
A webinar with BVA BDRC Asia on Customer Effort analysis
3 years since the formation of the Sourcing Board, we come to reflect on how far the function of marketing procurement has come but, also look forward.
For senior experts from a broad range of functions, including marketing, legal, policy and compliance.
Join us for this one-hour webinar to unpack recent privacy and digital policy developments in Australia impacting advertising.
For global/regional Chief Marketing Officers
Culture is messy, misunderstood and hard to pin down. But its impact on marketing and communications is far too huge to ignore.
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"You come to WFA meetings to learn, to listen, to borrow great ideas and to build on them. WFA is a fantastic community of people and if you’re not in it, you’re missing out" - Raja Rajamannar, CMO Mastercard