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I subscribeMember benchmark on Creative Agencies in Japan with TVCM capabilities
A brief definition guide on models when decoupling production.
Member benchmark on dynamic creative optimisation partners and creative analytics suppliers.
R3's Global Agency Family Tree shows the ownership structures of advertising agencies and their respective holding groups.
Overview of the CMO Forum held remotely on March 9, 2021.
The world as we know it has changed… what impact has this had on how brands are built today and what will this mean as…
An e-book by our partners Decideware that looks at the importance & need for Business Intelligence / Data Analytics for a strong…
Member benchmark on global category management of strategic ‘packaging’ design agency.
Born between 1996 and 2015, Gen Z is estimated to become the largest generation of consumers in just a few years. Businesses that…
WFA member benchmark survey on Scope of Work (SOW) tools.
This Webinar is for marketing, media and sourcing specialists who are responsible for Media Contracts and have a particular interest…
WFA member survey on KPIs, success factors and challenges for agency collaboration.
For global/regional market research and consumer insight specialists
If you want to get a comprehensive understanding of privacy developments in the US in 2023 and beyond then join us for this one-hour webinar.
WFA’s Transparency in Political Advertising Task Force brings together policy leads within WFA membership to discuss, plan and develop advocacy and outreach on the EU proposal on the transparency and targeting of political advertising.
Inspiration for the media and marketing agenda in 2023.
Boasting over a 1700 marketing sourcing contacts around the world, the Sourcing Forum has been referred to as a group of “enlightened marketing procurement specialists”.
Open to all GARM members
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"You come to WFA meetings to learn, to listen, to borrow great ideas and to build on them. WFA is a fantastic community of people and if you’re not in it, you’re missing out" - Raja Rajamannar, CMO Mastercard