Get analysis, insights & opinions from the world's top marketers
Sign up to our newsletter.
I subscribeAgencies & Partners
Agencies & Partners
-
Agency managementMarketing technologyMarketing procurementMarketing technologyMarketing technologyBenchmark on working with digital asset management suppliers
Read more about "Benchmark on working with digital asset management suppliers"Benchmark on working with digital asset management suppliers and software providers who implement workflow management.
-
Agency remuneration & contractsMarketing procurementBenchmark on creative and digital agency rates 2015
Read more about "Benchmark on creative and digital agency rates 2015"Benchmark on average creative and digital agency rates across primary agency roles, covering major markets w/w.
-
Agency evaluation & performanceAgency remuneration & contractsGuide on Global Agency Remuneration Trends and the use of performance metrics (2014)
Read more about "Guide on Global Agency Remuneration Trends and the use of performance metrics (2014)"A WFA report on how global trends in performance based remuneration are evolving, and how metrics are weighted by agency type.
-
Agency managementAgency review & pitchingMarketing procurementBenchmark on recommended experiential and event agencies
Read more about "Benchmark on recommended experiential and event agencies"Benchmark on recommended experiential and event agencies with capabilities around mass sampling and total event management.
-
Agency evaluation & performanceAgency review & pitchingMarketing procurementBenchmark on recommended ad production suppliers
Read more about "Benchmark on recommended ad production suppliers"Benchmark on recommended ad production networks and production adaptation companies.
-
ProgrammaticAgency managementData & analyticsGuide to Programmatic Media (2014)
Read more about "Guide to Programmatic Media (2014)"An introduction and guide to the programmatic media landscape, with focus on the suppliers and the different models of trading desks…
-
Agency remuneration & contractsAgency review & pitchingMarketing procurementSurvey on sourcing events
Read more about "Survey on sourcing events"Survey on how members source Events marketing suppliers, looking at procurement category coverage, average spend by supplier type…
-
Agency review & pitchingGuidelines on client-agency relations and best practice in the pitch process (2013)
Read more about "Guidelines on client-agency relations and best practice in the pitch process (2013)"This document provides recommendations for both parties, the agency and the client, on how organize, conduct and conclude a pitch…
-
Agency remuneration & contractsMarketing procurementSurvey on evolution of payment terms
Read more about "Survey on evolution of payment terms"Survey on how payment terms, supplier financing and pre-payments vary by supplier type.
-
Agency managementAgency review & pitchingMarketing procurementSurvey on sourcing PR
Read more about "Survey on sourcing PR"Survey on how members source Public Relations suppliers and agencies, the trends within the category and how investment is…
-
Agency review & pitchingMarketing procurementSurvey on sourcing print suppliers
Read more about "Survey on sourcing print suppliers"Survey on category management of Print - working with suppliers, regional print hub models, remunerations and use of print…
- Previous page
- 1
- ...
- 24
- 25
- 26
- 27
- Next page
Our upcoming events
See all events
-
This meeting is for signatory members only. Planet Pledge is a CMO-led framework designed to galvanise action from marketers within our membership to promote and reinforce attitudes and behaviours which will help the world meet the challenges laid out in the UN SDGs.
-
The Economist’s predictive look to the year ahead. Tom Standage will provide an exclusive, first insight into the top 10 topics of the upcoming The World Ahead 2025 report.
-
In a vast expanse of information about the agency world and the brands they serve, what focal points merit our attention in the ever-evolving brand/agency landscape, and how can we effectively navigate the common challenges brands encounter when working with agencies?
-
Welcome into 2025 from WFA Media Forum. With OMG, navigating global media demand and pricing trends in 2025.
-
For global/regional in-house agency leaders and specialists
About WFA
We are the only global network for marketers
We connect the best marketers from the world’s biggest brands and national associations from more than 60 markets. Together, we make marketing better by sharing unparalleled experiences, knowledge and leadership that are simply not available anywhere else. WFA represents 90% of global marketing communications spend.
Become a WFA member and get involved
You can’t solve every problem by yourself. That is why our members turn to the wisdom of our WFA network of global marketers. “You come to WFA meetings to learn, to listen, to borrow great ideas and to build on them. WFA is a fantastic community of people and if you’re not in it, you’re missing out.” - Raja Rajamannar, CMO Mastercard.