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I subscribeVideo gaming has risen to become bigger than other forms of entertainment. Its growth has been further super-charged by COVID-19,…
Overview of the CMO Forum held remotely on September 8, 2021.
Cannes is the annual celebration of all that is good about marketing and advertising. This year’s awards were virtual but that…
Judging this year’s Innovation Lions highlighted both the power of innovation to drive real change and the importance of…
Key trends have come to the fore due to COVID. Ian Malcolm, President and CEO at Lumency, a brand side sponsorship, experiential and…
Six industry leaders highlight the work that has impressed them most this year.
We asked the WFA Global Marketer of the Year jury what work had stood out for them this…
Six industry leaders highlight the work that has impressed them in this strangest of years.
In the absence of the annual industry meetup on the French Riviera, in June WFA asked seven industry experts: “If you…
This webinar offers up-to-date insights on what to prioritise and consider when deciding on your offshore strategy for creative…
System1's Orlando Wood introduces his bestselling book with the IPA, ‘Lemon : How the Advertising Brain Turned Sour’…
This WFA member benchmark covers recommendations for creative agencies in EMEA and APAC.
For Senior Media Leaders and Marketers responsible for marketing investment
For global/regional market research and consumer insight specialists
If you want to get a comprehensive understanding of privacy developments in the US in 2023 and beyond then join us for this one-hour webinar.
WFA’s Transparency in Political Advertising Task Force brings together policy leads within WFA membership to discuss, plan and develop advocacy and outreach on the EU proposal on the transparency and targeting of political advertising.
Inspiration for the media and marketing agenda in 2023.
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"You come to WFA meetings to learn, to listen, to borrow great ideas and to build on them. WFA is a fantastic community of people and if you’re not in it, you’re missing out" - Raja Rajamannar, CMO Mastercard