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Data & Insight
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Digital policyData collection & privacyWFA submission – Singapore PDPA consultation
Read more about "WFA submission – Singapore PDPA consultation"WFA’s submission to the public consultation on amendments to Singapore’s Personal Data Protection Act.
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Digital policyData collection & privacyWebinar: GDPR and online advertising - what next?
Read more about "Webinar: GDPR and online advertising - what next?"This webinar offers an overview of key GDPR developments related to online advertising, including latest status and expected next…
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Digital policyMarketing lawData collection & privacyData Safety Benchmarking & Analysis
Read more about "Data Safety Benchmarking & Analysis"Practical guidance for brands looking to minimise risk and manage data safety on their digital platforms, based on an analysis and…
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Digital policyData collection & privacyWebinar: Data safety and risk, benchmarking approaches across the industry
Read more about "Webinar: Data safety and risk, benchmarking approaches across the industry"An analysis and benchmarking of data safety and risk across the industry
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Ad fraud & verificationDigital policyMarketing technologyBrand reputationMarketing operationsMarketing technologyMarketing effectivenessMarketing technologyWebinar: A Marketer's guide to digital ad fraud
Read more about "Webinar: A Marketer's guide to digital ad fraud"This webinar with Integral Ad Science covers a comprehensive guide to digital ad fraud, especially in APAC.
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Marketing technologyIntegrated marketingMarketing operationsMarketing technologyConsumer insightMarketing effectivenessMarketing technologyWebinar+: Customer Experience in the New Normal
Read more about "Webinar+: Customer Experience in the New Normal"In this webinar, you will discover how simple “nudges” have generated opportunities in enhancing the user/shopper…
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Integrated marketingMarketing operationsMarketing effectivenessWebinar: An advertiser's guide to OTT media in APAC
Read more about "Webinar: An advertiser's guide to OTT media in APAC"This webinar with SpotX covers a comprehensive guide to OTT services, especially in APAC.
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Digital policyData collection & privacyWFA Q&A session with Google on advertiser identity verification
Read more about "WFA Q&A session with Google on advertiser identity verification"Overview of WFA’s Q&A sessions with Google on its announcement to require advertisers to verify their identities for ads…
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Marketing effectivenessBenchmark: Market Insights Platforms
Read more about "Benchmark: Market Insights Platforms"A WFA member reached out to the WFA Insight community to share their feedback on Market Insights Platforms.
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Digital policyMarketing lawData collection & privacy
WFA submission - Report on the application of the GDPR
Read more about "WFA submission - Report on the application of the GDPR"WFA's submission to the European Commission 2020 report on the application of the General Data Protection Regulation (GDPR).
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Audience measurementChannelsIntegrated marketingMarketing effectivenessWebinar: Mind the gap - Video advertising reach in the age of increasing media fragmentation
Read more about "Webinar: Mind the gap - Video advertising reach in the age of increasing media fragmentation"In this webinar focusses on what the future may hold for online video and how brands should treat this medium going…
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Digital policyData collection & privacySurvey: Data ethics (2020)
Read more about "Survey: Data ethics (2020)"WFA survey on how members are managing challenges around data ethics and what practices exist within their company.
Our upcoming events
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Join Mark Gallagher (EVP Global Investment) at Omnicom Media Group as we dig into global media pricing trends for 2024 (and beyond).
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Meeting for global/regional media directors or similar
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A one-day conference in Shoreditch, London organised by Creative Equals on how to lead and build inclusive marketing capabilities
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The past few years have seen the emergence and evolution of virtual production.
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WFA’s AI Community aims to equip brand marketers with the knowledge, insights and practical guidance needed to leverage the potential of AI in an effective, safe and responsible way.
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Open to all GARM members
About WFA
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