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I subscribeIt wouldn’t be the holidays without some crystal ball gazing. The WFA team predicts what will happen next year both in the…
WFA Senior Policy Manager, Rebecka Allén, highlights this year's top events or trends in food marketing regulation
Overview of the Digital Governance Exchange (DGX) meeting held remotely on 1 December, 2020
A closer look at the latest regulatory trends to restrict food and beverage marketing as a response to the global obesity…
In this session, WFA members discussed GDPR compliance with Facebook.
The digital platforms cannot be members of the WFA but we do work with them when it delivers benefits to brands and society. CEO…
Marketing procurement can play a huge part in delivering a more diverse range of suppliers for brands and driving meaningful change.…
Overview of the Responsible Advertising and Children (RAC) Programme meeting held remotely on 18 November 2020.
Meeting overview, presentations and briefings from WFA’s Policy Action Group (PAG) meeting on 17 November 2020.
Esta sesión abordará algunas de las últimas leyes y mejores prácticas con respecto al uso de datos,…
A report on the potential harms of AI powered advertising, and thoughts on redesigning the system.
¿Qué pueden hacer las marcas para intensificar sus esfuerzos de diversidad e inclusión?
Join Mark Gallagher (EVP Global Investment) at Omnicom Media Group as we dig into global media pricing trends for 2024 (and beyond).
Meeting for global/regional media directors or similar
A one-day conference in Shoreditch, London organised by Creative Equals on how to lead and build inclusive marketing capabilities
The past few years have seen the emergence and evolution of virtual production.
WFA’s AI Community aims to equip brand marketers with the knowledge, insights and practical guidance needed to leverage the potential of AI in an effective, safe and responsible way.
Open to all GARM members
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I subscribeWe connect the best marketers from the world’s biggest brands and national associations from more than 60 markets. Together, we make marketing better by sharing unparalleled experiences, knowledge and leadership that are simply not available anywhere else. WFA represents 90% of global marketing communications spend.
You can’t solve every problem by yourself. That is why our members turn to the wisdom of our WFA network of global marketers. “You come to WFA meetings to learn, to listen, to borrow great ideas and to build on them. WFA is a fantastic community of people and if you’re not in it, you’re missing out.” - Raja Rajamannar, CMO Mastercard.