Industry issues

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Industry issues

  1.    Industry experts on the next steps for brand safety
    Brand safetyBrand safety

    Industry experts on the next steps for brand safety

    The new agreement on harmful content in the digital space achieved within the Global Alliance for Responsible Media highlights…

    Read more about "Industry experts on the next steps for brand safety"
  2.    DGX meeting overview (October 2020)
    Digital policyData collection & privacy

    DGX meeting overview (October 2020)

    Overview of the Digital Governance Exchange (DGX) meeting held remotely on 21 October, 2020

    Read more about "DGX meeting overview (October 2020)"
  3.    Webinar: Where do great ads thrive?
    Brand safetyChannelsBrand safetyMarketing operationsOrganisation & structure

    Webinar: Where do great ads thrive?

    In an increasingly volatile landscape, which environments can advertisers trust to reflect ambition of their brands?

    Read more about "Webinar: Where do great ads thrive?"
  4.    DSA task force Meeting Overview (October 2020)
    Digital policyMarketing law

    DSA task force Meeting Overview (October 2020)

    The WFA DSA task force met on 12 October 2020 to discuss the Digital Services Act.

    Read more about "DSA task force Meeting Overview (October 2020)"
  5.    Webinar: The Economist presents The World in 2021
    Digital policyMarketing lawConsumer insight

    Webinar: The Economist presents The World in 2021

    The Economist’s predictive look to the year ahead. Tom Standage shares key insights from the upcoming The Economist report…

    Read more about "Webinar: The Economist presents The World in 2021"
  6.    Google’s restrictions on food marketing to minors
    Food marketingSelf-regulationMarketing to children

    Google’s restrictions on food marketing to minors

    An overview of Google’s new food marketing policies and a comparative overview of Google’s nutrition criteria…

    Read more about "Google’s restrictions on food marketing to minors"
  7.    DGX Benchmark: EU-US Data Transfers
    Digital policyData collection & privacy

    DGX Benchmark: EU-US Data Transfers

    This WFA member benchmark covers member experiences regarding data transfers between the EU and the US.

    Read more about "DGX Benchmark: EU-US Data Transfers"
  8.    EU Consultation on consumer policy: WFA responses and key messages
    Self-regulationMarketing law

    EU Consultation on consumer policy: WFA responses and key messages

    This document outlines the key messages put forward by the WFA regarding the EU Commission's consultation on its “New…

    Read more about "EU Consultation on consumer policy: WFA responses and key messages"
  9.    PAG Meeting Overview (September 2020, Brussels)
    Digital policyFood marketingMarketing to childrenMarketing law

    PAG Meeting Overview (September 2020, Brussels)

    Meeting overview, presentations and briefings from WFA’s Policy Action Group (PAG) meeting on 22 September 2020.

    Read more about "PAG Meeting Overview (September 2020, Brussels)"
  10.    Data Ethics Board meeting overview (September 2020)
    Digital policyData collection & privacy

    Data Ethics Board meeting overview (September 2020)

    Overview of the Data Ethics Board meeting held on 21 September 2020.

    Read more about "Data Ethics Board meeting overview (September 2020)"
  11.    RAC Programme Meeting Overview (September 2020)
    Digital policyFood marketingMarketing to childrenMarketing law

    RAC Programme Meeting Overview (September 2020)

    Overview of the Responsible Advertising and Children (RAC) Programme meeting held remotely on 23 September 2020.

    Read more about "RAC Programme Meeting Overview (September 2020)"
  12.    WFA Q&A session with Google on digital services taxes
    Digital policy

    WFA Q&A session with Google on digital services taxes

    Overview of WFA’s Q&A session with Google on their announcement to raise the price of advertising in the UK, Austria and…

    Read more about "WFA Q&A session with Google on digital services taxes"

Our upcoming events

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  1. WFA members have always been quite humble in accepting that their briefing processes have enormous room for improvement. Bad briefs are said to cost the global economy $200 Billion in lost opportunity annually.

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  2. Discover the Future of Cross-Media Measurement

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  3. WFA’s Transparency in Political Advertising Task Force brings together policy leads within WFA membership to discuss, plan and develop advocacy and outreach on the EU proposal on the transparency and targeting of political advertising.

    More information Register for this meeting

  4. Media Forum

    04 Apr 2024

    Meeting for global/regional media directors or similar

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  5. Campaign backlash and its impact on brand equity is a concern shared by marketers across industries.

    More information Register for this meeting

  6. CMO Forum APAC

    Singapore Singapore

    18 Apr 2024

    For global/regional Chief Marketing Officers

    More information Register for this meeting

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