Industry issues

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Industry issues

  1.    Webinar: Better Ads Standards
    Digital policyAd blocking

    Webinar: Better Ads Standards

    Presentation on the Coalition for Better Ads, the Better Ads Standards and how national associations are integrating the standards…

    Read more about "Webinar: Better Ads Standards"
  2.    DGX Benchmark on partners for data privacy strategy on implementation
    Digital policyData collection & privacy

    DGX Benchmark on partners for data privacy strategy on implementation

    This benchmark was run on behalf of a WFA member looking for a company who should be able to support them in terms of data privacy…

    Read more about "DGX Benchmark on partners for data privacy strategy on implementation"
  3.    WFA CEO: Bicky Burger’s tasteless ad shows there’s still much to do to ‘unstereotype’ advertising
    Diversity & Inclusion

    WFA CEO: Bicky Burger’s tasteless ad shows there’s still much to do to ‘unstereotype’ advertising

    Bicky Burger has highlighted how much still needs to be done to rid the ad industry of its shock jocks, says Stephan Loerke, CEO of…

    Read more about "WFA CEO: Bicky Burger’s tasteless ad shows there’s still much to do to ‘unstereotype’ advertising"
  4.    DGX Benchmark on Digital asset retention policies
    Digital policy

    DGX Benchmark on Digital asset retention policies

    This benchmark gathers perspectives from WFA members on the topic of how long digital assets will be kept before deleting them

    Read more about "DGX Benchmark on Digital asset retention policies"
  5.    DGX Benchmark on data protection/data privacy structure
    Digital policyData collection & privacy

    DGX Benchmark on data protection/data privacy structure

     This benchmark gathers perspectives from WFA members about data protection/data privacy structure, specifically regarding the…

    Read more about "DGX Benchmark on data protection/data privacy structure"
  6.    Let's talk about bias

    Let's talk about bias

    How do you overcome the inherent bias that we all bring to the table? Diageo and Unilever share some views on how to get the 3Ps of…

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  7.    PAG Meeting Overview (September 2019, Brussels)
    Digital policyFood marketingMarketing lawData collection & privacy

    PAG Meeting Overview (September 2019, Brussels)

    Meeting overview, presentations and briefings from WFA’s Policy Action Group (PAG) meeting on 26 September 2019 in…

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  8.    RAC Programme meeting overview (September 2019)
    Digital policyFood marketingMarketing to childrenData collection & privacy

    RAC Programme meeting overview (September 2019)

    Overview of the Responsible Advertising and Children (RAC) Programme meeting held on September 18th, 2019 in Brussels

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  9.    Data Ethics Board meeting overview (September 2019)
    Digital policyData collection & privacy

    Data Ethics Board meeting overview (September 2019)

    Overview of the Data Ethics Board meeting held on September 9th, 2019

    Read more about "Data Ethics Board meeting overview (September 2019)"
  10.    YouTube struggles with thorny issue of kids’ data
    Marketing to children

    YouTube struggles with thorny issue of kids’ data

    Social media companies have been slow to grasp the thorny issue of kids using their platforms. YouTube’s latest announcement…

    Read more about "YouTube struggles with thorny issue of kids’ data"
  11.    DGX meeting overview (September 2019)
    Brand safetyProgrammaticDigital policyBrand safetyData collection & privacy

    DGX meeting overview (September 2019)

    Overview of the Digital Governance Exchange (DGX) meeting held on September 5th, 2019 in New York

    Read more about "DGX meeting overview (September 2019)"
  12.    Advertising has rebranded diversity, and it isn’t a positive change

    Advertising has rebranded diversity, and it isn’t a positive change

    Diversity efforts are often whitewashed and dulled down, says Belinda Smith, Global Head of Media, Electronic Arts. Here are 5 ways…

    Read more about "Advertising has rebranded diversity, and it isn’t a positive change"

Our upcoming events

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  1. Join Mark Gallagher (EVP Global Investment) at Omnicom Media Group as we dig into global media pricing trends for 2024 (and beyond).

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  2. Media Forum APAC

    Singapore Singapore

    24 Apr 2024

    Meeting for global/regional media directors or similar

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  3. A one-day conference in Shoreditch, London organised by Creative Equals on how to lead and build inclusive marketing capabilities 

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  4. The past few years have seen the emergence and evolution of virtual production.

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  5. AI Community

    24 Apr 2024

    WFA’s AI Community aims to equip brand marketers with the knowledge, insights and practical guidance needed to leverage the potential of AI in an effective, safe and responsible way.

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  6. Open to all GARM members

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