Industry issues

Industry issues

  1.    Data Ethics Board meeting overview (September 2019)
    Digital policyData collection & privacy

    Data Ethics Board meeting overview (September 2019)

    Overview of the Data Ethics Board meeting held on September 9th, 2019

    Read more about "Data Ethics Board meeting overview (September 2019)"
  2.    YouTube struggles with thorny issue of kids’ data
    Marketing to children

    YouTube struggles with thorny issue of kids’ data

    Social media companies have been slow to grasp the thorny issue of kids using their platforms. YouTube’s latest announcement…

    Read more about "YouTube struggles with thorny issue of kids’ data"
  3.    WFA and strategic partner Digital Decisions release Digital Media Benchmark
    Ad fraud & verificationBrand safetyMedia governanceBrand safety

    WFA and strategic partner Digital Decisions release Digital Media Benchmark

    New benchmark is a live repository of reported viewability, brand safety and detected ad fraud data

    Read more about "WFA and strategic partner Digital Decisions release Digital Media Benchmark"
  4.    DGX meeting overview (September 2019)
    Digital policy

    DGX meeting overview (September 2019)

    Overview of the Digital Governance Exchange (DGX) meeting held on September 5th, 2019 in New York

    Read more about "DGX meeting overview (September 2019)"
  5.    Advertising has rebranded diversity, and it isn’t a positive change
    Gender & diversity

    Advertising has rebranded diversity, and it isn’t a positive change

    Diversity efforts are often whitewashed and dulled down, says Belinda Smith, Global Head of Media, Electronic Arts. Here are 5 ways…

    Read more about "Advertising has rebranded diversity, and it isn’t a positive change"
  6.    DGX Benchmark on collection and notification policies for stakeholder data
    Digital policyData & analyticsData collection & privacy

    DGX Benchmark on collection and notification policies for stakeholder data

     WFA member benchmark on collection and notification policies for stakeholder data

    Read more about "DGX Benchmark on collection and notification policies for stakeholder data"
  7.    DGX Benchmark on age verification techniques
    Digital policy

    DGX Benchmark on age verification techniques

     This benchmark gathers perspectives from WFA members about their age verification techniques

    Read more about "DGX Benchmark on age verification techniques"
  8.    DGX Benchmark on customer data retention and notification
    Digital policyData collection & privacyData-driven marketing

    DGX Benchmark on customer data retention and notification

     WFA member bechmark. For additional details, please log in.

    Read more about "DGX Benchmark on customer data retention and notification"
  9.    PAG Platform Policy Group meeting overview (July 2019)
    Digital policy

    PAG Platform Policy Group meeting overview (July 2019)

    Overview of the Policy Action Group (PAG) Platform Policy Group meeting held on July 16th, 2019

    Read more about "PAG Platform Policy Group meeting overview (July 2019)"
  10.    RAC Programme meeting overview (July 2019)
    Marketing to children

    RAC Programme meeting overview (July 2019)

    Overview of the Responsible Advertising and Children (RAC) Programme meeting held on July 10th, 2019 in Washington D.C.

    Read more about "RAC Programme meeting overview (July 2019)"
  11.    Webinar: Bridging the Gap - Digital Marketing Essentials for Policy Teams
    Digital policy

    Webinar: Bridging the Gap - Digital Marketing Essentials for Policy Teams

    Digital marketing experts Tim Hussain, Managing Principal, Marketing Tech and Dietmar Kruse, Managing Principal Global Media…

    Read more about "Webinar: Bridging the Gap - Digital Marketing Essentials for Policy Teams"
  12.    Webinar: Estándares Publicitarios no Intrusivos
    Digital policySelf-regulation

    Webinar: Estándares Publicitarios no Intrusivos

    Este webinario tiene como objetivo informar a los profesionales de marketing sobre el estado actual de los Read more about "Webinar: Estándares Publicitarios no Intrusivos"

Upcoming events

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  1. ePrivacy task force

    Brussels Belgium

    18 Dec 2019

    WFA’s ePrivacy task force brings together policy leads from within WFA membership to discuss, plan and develop advocacy and outreach on the EU ePrivacy Regulation. For more information, contact Catherine Armitage.

    More information Register for this meeting

  2. WFA Webinar: ePrivacy

    Remote Belgium

    14 Jan 2020

      More details to follow.

    More information Register for this meeting

  3. Joint FoodDrinkEurope-AIM-WFA webinar on ‘dual quality’: UCPD revision recap and key watch-outs for transposition phase.  

    More details to follow.

    More information Register for this meeting

  4. WFA Winter Drinks

    Brussels Belgium

    05 Feb 2020

    Join us for an informal drink and catch up at our Brussels office from 6 pm.

    More details to follow!

    More information Register for this meeting

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You come to WFA meetings to learn, to listen, to borrow great ideas and to build on them. WFA is a fantastic community of people and if you’re not in it, you’re missing out" - David Wheldon, CMO RBS

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