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Industry issues
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Digital policyFood marketingMarketing lawData collection & privacyPAG Meeting Overview (February 2019, Brussels)
Read more about "PAG Meeting Overview (February 2019, Brussels)"Meeting overview, presentations and briefings from WFA’s Policy Action Group (PAG) meeting on 26 February 2019 in…
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Digital policyData collection & privacy
Data Ethics Board meeting overview (February 2019)
Read more about "Data Ethics Board meeting overview (February 2019)"Overview of the Data Ethics Board meeting held on February 15th, 2019
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Digital policy
DGX meeting overview (February 2019)
Read more about "DGX meeting overview (February 2019)"Overview of the Digital Governance Exchange (DGX) meeting held on February 7th, 2019 in California
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Digital policyData collection & privacyFacebook and GDPR benchmark
Read more about "Facebook and GDPR benchmark"This peer research gathered perspectives from WFA members about Facebook Pixel and the EU’s General Data Protection Regulation…
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Digital policyData collection & privacyDGX Benchmark on data privacy controls and audit frameworks
Read more about "DGX Benchmark on data privacy controls and audit frameworks"Benchmark results from members on data privacy controls and audit frameworks
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Brand safetyBrand safetyMarketing capabilitiesOrganisation & structureDavid Wheldon: The ground is changing but the basics remain the same
Read more about "David Wheldon: The ground is changing but the basics remain the same"WFA President on why a complex operating environment shouldn't be a distraction from getting the basics right
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Marketing procurementDiversity & Inclusion in the Production Industry
Read more about "Diversity & Inclusion in the Production Industry"White Paper from APR and WFA on diversity & inclusion with a focus on production
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Digital policyData collection & privacy
DGX Benchmark on Facebook and GDPR
Read more about "DGX Benchmark on Facebook and GDPR"This benchmark gathers replies about member’s perspectives on Facebook and GDPR
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Food marketingSelf-regulationWFA position on online HFSS ad ban (New Deal for Consumers)
Read more about "WFA position on online HFSS ad ban (New Deal for Consumers)"WFA key message on the proposed amendments to the Unfair Commercial Practices Directive (UCPD), including a ban on online…
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Digital policyAlcohol marketingFood marketingMarketing to childrenData collection & privacy4 WFA policy predictions for 2019
Read more about "4 WFA policy predictions for 2019"The WFA policy team share their predictions for what the next 12 months hold for brands.
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Digital policyData collection & privacyData-driven marketingWebinar: Achieving data-driven marketing success - Balancing the need for mindset alongside strategy
Read more about "Webinar: Achieving data-driven marketing success - Balancing the need for mindset alongside strategy"In a post-GDPR world, success in data-driven marketing requires a clear and rigorous strategy identifying the use and application of…
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ProgrammaticDigital policyData collection & privacy
DGX meeting materials - (December 2018)
Read more about "DGX meeting materials - (December 2018)"Presentations and meeting overview from WFA's Digital Governance Exchange (DGX) meeting on 6 September 2018 in London.
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Open to all GARM members
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Join Mark Gallagher (EVP Global Investment) at Omnicom Media Group as we dig into global media pricing trends for 2024 (and beyond).
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Meeting for global/regional media directors or similar
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A one-day conference in Shoreditch, London organised by Creative Equals on how to lead and build inclusive marketing capabilities
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The past few years have seen the emergence and evolution of virtual production.
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