Industry issues
Industry issues - Highlights
The EU Digital Services Act: what is it and why is it relevant to advertisers?
Data collection in the crosshairs as kids’ screen time soars
Webinar: The case for greater diversity and inclusion in marketing
Webinar+: Regulating illegal and harmful content: what does it mean for advertisers?
WFA Policy Tracker
Industry issues
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Digital policyFood marketingSelf-regulationMarketing to childrenWebinar: The EU Pledge - a practical guide for marketers
Read more about "Webinar: The EU Pledge - a practical guide for marketers"The EU Pledge is a voluntary initiative by leading food and beverage companies to change the way they advertise to children.
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Gender & diversityA Marketer's Approach to Diversity and Inclusion
Read more about "A Marketer's Approach to Diversity and Inclusion"This new WFA report offers brand insights, suggestions and case studies for embracing diversity in your creative and work…
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Digital policySelf-regulationWFA position on data and privacy
Read more about "WFA position on data and privacy"This position paper outlines WFA's vision regarding data and privacy.
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Digital policyMarketing lawData collection & privacyWFA submission - Report on the application of the GDPR
Read more about "WFA submission - Report on the application of the GDPR"WFA's submission to the European Commission 2020 report on the application of the General Data Protection Regulation (GDPR).
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Digital policyData collection & privacyPosition Paper on EU ePrivacy Regulation
Read more about "Position Paper on EU ePrivacy Regulation"This is WFA’s position on the revision of the EU ePrivacy Directive.
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Digital policyData collection & privacySurvey: Data ethics (2020)
Read more about "Survey: Data ethics (2020)"WFA survey on how members are managing challenges around data ethics and what practices exist within their company.
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Alcohol marketingAlcohol marketers seek to prevent minors from seeing alcohol ads
Read more about "Alcohol marketers seek to prevent minors from seeing alcohol ads"There is a perception shared by some that minors see many alcohol ads. The story that isn't being told, however, is that the…
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Digital policyMarketing procurementWebinar: WFA in 2020 - What’s now, what’s next
Read more about "Webinar: WFA in 2020 - What’s now, what’s next"The WFA team presented on priorities shared by our multinational marketing communities over the past year and in the…
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Digital policyAd blockingAlcohol marketingFood marketingSelf-regulationValue of advertisingMarketing to childrenMarketing lawWFA Policy Tracker
Read more about "WFA Policy Tracker"WFA's EU Policy Tracker provides an update on all latest developments and WFA activities regarding the most relevant EU legislative…
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Alcohol marketingSelf-regulationHow-to guides for responsible alcohol marketing on social media
Read more about "How-to guides for responsible alcohol marketing on social media"Alcohol beverage producers have developed a checklist of five key elements designed to help ensure minors’ social media…
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Alcohol marketingSelf-regulationWebinar: The Responsible Marketing Pact - Against minors’ exposure to alcohol
Read more about "Webinar: The Responsible Marketing Pact - Against minors’ exposure to alcohol"The Responsible Marketing Pact (RMP) aims to reduce minors’ exposure to alcohol marketing, limit the appeal of alcohol…
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Digital policyData collection & privacyDGX Benchmark: Opt-in rates for cookie consent (Europe)
Read more about "DGX Benchmark: Opt-in rates for cookie consent (Europe)"This WFA member benchmark covers member experiences regarding opt-in rates for cookie consent in Europe.
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International Food and Beverage Alliance
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Join us for an informal drink and catch up at our Brussels office from 6 pm.
More details to follow!
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For senior experts from a broad range of functions, including marketing, legal, policy and compliance.
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