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Industry issues
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“Stay the course on DEI and sustainability.” WFA CEO appeals to the industry ahead of Cannes
Read more about "“Stay the course on DEI and sustainability.” WFA CEO appeals to the industry ahead of Cannes"Something is happening in our industry that is deeply worrying. Many companies are taking a step back from their public positions on…
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Digital policyMarketing technologyAIMarketing technologyMarketing technologyThis month in AI: new tools, content labelling, voice cloning and licensing deals
Read more about "This month in AI: new tools, content labelling, voice cloning and licensing deals"In today’s rapidly changing digital and technological landscape, keeping pace with the latest trends can be challenging.…
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Digital policyAIAI Community meeting overview (April 2024)
Read more about "AI Community meeting overview (April 2024)"Overview of the AI Community meeting held remotely on 24 April 2024.
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Digital policyAI
This month in AI: brands say no to agencies, paid AI search, new regulations and the rise of AI influencers
Read more about "This month in AI: brands say no to agencies, paid AI search, new regulations and the rise of AI influencers"In today’s rapidly changing digital and technological landscape, keeping pace with the latest trends can be challenging. As AI…
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Facing the Firestorm
Read more about "Facing the Firestorm"How can brands be resilient in polarised times? Sebastian Parker and Ishani Rege from Creative Equals, WFA's strategic partner for…
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Digital policyMarketing lawThe DSA implementation and enforcement tracker
Read more about "The DSA implementation and enforcement tracker"A tracker of the implementation measures taken by key online platforms to meet the advertising-related obligations in the EU’s…
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Audience measurementChannelsMedia governanceMedia transparencyProgrammaticMedia measurementMedia price inflation falls marginally in WFA’s Outlook poll of predictions
Read more about "Media price inflation falls marginally in WFA’s Outlook poll of predictions"TV inflation cools globally, and particularly in the US, but growth in retail media is fuelling higher prices around the world. Tom…
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Digital policyMarketing lawTPA Taskforce overview (April 2024)
Read more about "TPA Taskforce overview (April 2024)"Overview of the Transparency in Political Advertising (TPA) Taskforce meeting held remotely on 4 April 2024
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Audience measurementBrand safetyMedia governanceBrand safetyHalo CMM Community Townhall Meeting
Read more about "Halo CMM Community Townhall Meeting"Discover the Future of Cross-Media Measurement
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Digital policyDGX meeting overview (March 2024)
Read more about "DGX meeting overview (March 2024)"Overview of the Digital Governance Exchange meeting held in London on 14 March 2024.
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Marketing to childrenRAC Programme Meeting Overview (February 2024)
Read more about "RAC Programme Meeting Overview (February 2024)"Meeting overview, presentations and briefings from WFA’s Responsible Advertising and Children (RAC) programme meeting on 21…
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Food marketingMarketing to childrenMarketing lawAANA response to consultation on HFSS marketing restrictions in Australia
Read more about "AANA response to consultation on HFSS marketing restrictions in Australia"The Asutralian national advertiser association, AANA, recently responsed to a consultation carried out by the Australian government…
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Join this WFA workshop to co-create voluntary guidance on the transparency and labelling of AI-generated content
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Join members of WFA’s Asia Advisory Board, WFA’s Asia Pacific team and other colleagues to welcome the new year on 21st January.
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Welcome into 2025 from WFA Media Forum. With OMG, navigating global media demand and pricing trends in 2025.
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For global/regional in-house agency leaders and specialists
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For senior European public/government affairs professionals and national advertiser associations
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