Posts about Agencies & Partners

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1. 
   Benchmarks & surveys

   3 December 2018
   Agency evaluation & performanceAgency managementAgency remuneration & contractsMarketing procurementMarketing effectiveness

   Survey on Performance Marketing

   WFA

   The latest survey by WFA on Performance Marketing to better understand how much companies are investing in performance approaches,…

   Read more about "Survey on Performance Marketing"
2. 
   Event reports

   28 November 2018
   Agency remuneration & contractsAgency review & pitchingMarketing capabilitiesMarketing operations

   8 insights for global marketers on sourcing content production

   WFA

   Advertisers have to produce more content, faster, better and with same or less budget. They also have to choose between a wide range…

   Read more about "8 insights for global marketers on sourcing content production"
3. 
   Event reports

   8 November 2018
   ProgrammaticInfluencersInfluencersMarketing procurement

   Sourcing Forum Meeting - Amsterdam November 2018

   WFA

   Here's an overview from Sourcing Forum last meeting in Amsterdam in November 2018

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4. 
   Case studies

   31 October 2018
   Marketing procurement

   Recommendations for licensing fonts

   APR

   Recommendations for licensing fonts

   Read more about "Recommendations for licensing fonts"
5. 
   Reports & whitepapers

   18 October 2018
   Agency evaluation & performanceAgency remuneration & contractsMarketing procurementOrganisation & structure

   Agency Fee Decision Tree, an easier way to choose the right fee model

   trinity P3

   The agency fee decision tree is designed to take people through a series of questions to help them explore the various fee models…

   Read more about "Agency Fee Decision Tree, an easier way to choose the right fee model"
6. 
   Benchmarks & surveys

   12 October 2018
   Agency managementAgency remuneration & contractsMarketing procurement

   Benchmark on payment terms regulations for marketing products and services

   WFA

    WFA member benchmark. For additional details, please log in.

   Read more about "Benchmark on payment terms regulations for marketing products and services"
7. 
   Reports & whitepapers

   25 September 2018
   Agency evaluation & performanceBrand purposeMarketing operationsMarketing procurement

   Why an Eco-Friendly Production Makes a World of Sense

   APR

   The aim of Eco-Friendly production is to achieve Zero Waste during the creation of Commercials and Films, without compromising the…

   Read more about "Why an Eco-Friendly Production Makes a World of Sense"
8. 
   Reports & whitepapers

   18 September 2018
   Agency managementAgency remuneration & contractsMarketing procurement

   Remuneración de agencias Latam

   Diafano

   El presente estudio tiene como objetivo entregar una mirada actual a la forma en la que los anunciantes remuneran a sus agencias en…

   Read more about "Remuneración de agencias Latam"
9. 
   Benchmarks & surveys

   31 August 2018
   Agency review & pitchingCreativityMarketing procurement

   Recommended creative agencies in APAC

   WFA

    WFA member benchmark. For additional details, please log in.

   Read more about "Recommended creative agencies in APAC"
10. 
    Videos & webinars

    26 July 2018
    Agency rosters

    Webinar: The future of agency rosters

    WFA, The Observatory

    In this webinar with The Observatory International, you will learn about what WFA members are looking for from their rosters in the…

    Read more about "Webinar: The future of agency rosters"
11. 
    Benchmarks & surveys

    14 July 2018
    Agency evaluation & performanceAgency review & pitchingAgency rostersMarketing procurementOrganisation & structure

    Benchmark on Sourcing Adaptation & Transcreation

    WFA

     WFA member benchmark. For additional details, please log in.

    Read more about "Benchmark on Sourcing Adaptation & Transcreation"
12. 
    Benchmarks & surveys

    14 July 2018
    Agency evaluation & performanceAgency review & pitchingAgency rostersMarketing procurementOrganisation & structure

    Benchmark on sourcing talent

    WFA

      WFA member benchmark. For additional details, please log in.

    Read more about "Benchmark on sourcing talent"