Posts about Agency remuneration & contracts

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  1.    Código de buenas prácticas en licitaciones de agencias de publicidad (PERU)
    Agency managementAgency remuneration & contracts

    Código de buenas prácticas en licitaciones de agencias de publicidad (PERU)

    El presente Código tiene como objetivo facilitar los procesos comerciales de Licitaciones entre Anunciantes y Agencias de…

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  2.    Survey on Influencer Marketing
    Agency evaluation & performanceAgency managementAgency remuneration & contractsIntegrated marketingMarketing operations

    Survey on Influencer Marketing

    WFA member survey. For additional details, please log in.

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  3.    Survey results: Paying for 3rd party verification
    Ad fraud & verificationAudience measurementAd blockingAgency evaluation & performanceAgency remuneration & contractsData & analytics

    Survey results: Paying for 3rd party verification

     WFA member survey. For additional details, please log in.

    Read more about "Survey results: Paying for 3rd party verification"
  4.    Best practice: global media transparency & contracts (2017)
    Agency evaluation & performanceAgency remuneration & contractsMarketing procurement

    Best practice: global media transparency & contracts (2017)

     Challenges with contracts, transparency and remuneration are considerable and commonplace among members. The Transparency…

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  5.    Programmatic management fee benchmarking
    ProgrammaticMedia measurementAgency evaluation & performanceAgency remuneration & contractsData & analytics

    Programmatic management fee benchmarking

     WFA member benchmark. For additional details, please log in.

    Read more about "Programmatic management fee benchmarking"
  6.    Survey results on Agency evaluation
    Agency evaluation & performanceAgency managementAgency remuneration & contractsMarketing procurement

    Survey results on Agency evaluation

    WFA member survey. For additional details, please log in.

    Read more about "Survey results on Agency evaluation"
  7.    Survey on Global Ad Server Management
    Agency evaluation & performanceAgency remuneration & contracts

    Survey on Global Ad Server Management

    The aim of this research is to build a picture into how multinational companies are structuring their relationships with ad serving…

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  8.    Benchmark on the use of supply chain financing
    Agency remuneration & contractsMarketing procurement

    Benchmark on the use of supply chain financing

    Benchmark on the use of supply chain financing within marketing, looking at how the extension of payment terms can be mitigated by…

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  9.    Survey on China agency rosters
    Agency managementAgency remuneration & contractsMarketing procurementOrganisation & structure

    Survey on China agency rosters

    Survey on the way WFA members structure their agency rosters in China vs. elsewhere in the world.

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  10.    Survey results on Media Agency Remuneration 2016
    Agency remuneration & contracts

    Survey results on Media Agency Remuneration 2016

    WFA surveyed members on the the subject of media agency remuneration in Q4 2015.

    Read more about "Survey results on Media Agency Remuneration 2016"
  11.    Survey on Media Procurement Excellence
    Agency evaluation & performanceAgency remuneration & contractsMarketing procurement

    Survey on Media Procurement Excellence

    Survey in partnership with ID Comms on best-in-class media procurement: prevalence of Media Leadership Councils, how paid media is…

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  12.    Benchmark on Recommended agency fee negotiators in Asia
    Agency remuneration & contractsAgency review & pitchingMarketing procurement

    Benchmark on Recommended agency fee negotiators in Asia

    WFA benchmark conducted for a member looking for recommendations on suppliers for agency fee negotiations in APAC.

    Read more about "Benchmark on Recommended agency fee negotiators in Asia"