Posts about Benchmarks & surveys

Related content

  1.    Global DEI Census extended until 30 April
    Diversity & Inclusion

    Global DEI Census extended until 30 April

    Marketing professionals can share their workplace experiences until 30 April

    Read more about "Global DEI Census extended until 30 April"
  2.    Benchmark: Recommended Partners for Marketing Capability Skills Frameworks and Assessments
    Marketing capabilities

    Benchmark: Recommended Partners for Marketing Capability Skills Frameworks and Assessments

    WFA member benchmark of recommendations for Marketing Capability Skills Frameworks and Assessments

    Read more about "Benchmark: Recommended Partners for Marketing Capability Skills Frameworks and Assessments"
  3.    Benchmark: best practices for negotiations with your CRM agency(s)
    Marketing procurement

    Benchmark: best practices for negotiations with your CRM agency(s)

    WFA member benchmark on best practices for negotiations with your CRM agency(s).

    Read more about "Benchmark: best practices for negotiations with your CRM agency(s)"
  4.    DGX Benchmark: Google Analytics
    Digital policy

    DGX Benchmark: Google Analytics

    WFA’s third member benchmark on Google Analytics and regulatory decisions finding its use in breach of GDPR.

    Read more about "DGX Benchmark: Google Analytics"
  5.    Benchmark: marketing budget planning software
    Marketing procurement

    Benchmark: marketing budget planning software

    WFA member benchmark on marketing budget planning software.

    Read more about "Benchmark: marketing budget planning software"
  6.    Benchmark: supplier performance management software
    Marketing procurement

    Benchmark: supplier performance management software

    WFA member benchmark on supplier performance management software.

    Read more about "Benchmark: supplier performance management software"
  7.    Benchmark: Direct To Consumers Insights practice

    Benchmark: Direct To Consumers Insights practice

    This WFA member benchmark explored the Direct-to-Consumer Insights practices among members of the Insight…

    Read more about "Benchmark: Direct To Consumers Insights practice"
  8.    Global marketing industry launches 2023 DEI Census
    Diversity & Inclusion

    Global marketing industry launches 2023 DEI Census

    Marketing professionals to share their workplace experiences by filling in anonymous,…

    Read more about "Global marketing industry launches 2023 DEI Census"
  9.    Benchmark: Cascading sustainability commitments to agencies
    Agency managementMarketing procurement

    Benchmark: Cascading sustainability commitments to agencies

    This WFA member benchmark examined how WFA members cascade their sustainability commitments to their agencies and marketing…

    Read more about "Benchmark: Cascading sustainability commitments to agencies"
  10.    DGX benchmark on WFA members’ data ethics policies
    Digital policy

    DGX benchmark on WFA members’ data ethics policies

    Benchmark on data ethics policies

    Read more about "DGX benchmark on WFA members’ data ethics policies"
  11.    Benchmark: Recommended Creative Agencies for Sustainability
    Agency review & pitching

    Benchmark: Recommended Creative Agencies for Sustainability

    This WFA member benchmark examined the creative agencies in Europe for their communications around sustainability. 

    Read more about "Benchmark: Recommended Creative Agencies for Sustainability"
  12.    Benchmark: Global Category Management – Artwork, pre-press & print
    Marketing procurement

    Benchmark: Global Category Management – Artwork, pre-press & print

    This WFA member benchmark examined the category management of artwork, pre-press & print.

    Read more about "Benchmark: Global Category Management – Artwork, pre-press & print"