Related content
-
Digital policyData collection & privacy
DGX Benchmark: EU-US Data Transfers
This WFA member benchmark covers member experiences regarding data transfers between the EU and the US.
-
Digital policyData collection & privacy
Data Ethics Board meeting overview (September 2020)
Overview of the Data Ethics Board meeting held on 21 September 2020.
-
Marketing technologyMarketing technologyData-driven marketingMarketing technology
Media Forum Meeting Overview (September 2020)
Overview of the Media Forum held on 22 September, 2020.
-
Digital policyData collection & privacy
DGX meeting overview (September 2020)
Overview of the Digital Governance Exchange (DGX) meeting held remotely on 9 September, 2020.
-
ProgrammaticMarketing technologyMarketing technologyData-driven marketingMarketing technology
Programmatic & Data Forum Meeting Overview (September 2020)
Overview of the Media Forum held on 9 September, 2020.
-
Digital policyData collection & privacy
You can learn a lot from a dummy
It took over three decades for 90% of Americans to start buckling up, from only 14% in 1984. In the digital marketing world we don't…
-
ProgrammaticMarketing technologyMarketing technologyData-driven marketingMarketing technology
Programmatic trading accounts for more than two fifths of global digital media investment by major multinationals
In-house and hybrid trading models now used by 84% of respondents
-
Consumer insight
Brazilian association explores the role of customer service in consumer-brand relationships
ABA study aims to help marketers understand the importance of customer service channels in the survival of brands
-
Digital policyData & analyticsData collection & privacy
Ad industry launches 'Partnership for Responsible Addressable Media'
Goal is to ensure a sustainable future of digital media for businesses and consumers
Governing group of industry leaders…
-
Digital policyData collection & privacy
Three hot topics in digital policy
Privacy, content and ethics are critical issues for companies seeking to get one step ahead, says Gabrielle Robitaille, Digital…
-
Digital policyMarketing lawData collection & privacy
DGX meeting overview (July 2020)
Overview of the Digital Governance Exchange (DGX) meeting held remotely on 7 July, 2020.
-
Consumer insight
Customer experience in the world’s “new normal”
How can brands use behavioral science to re-invent their customers’ experience during and post COVID-19? In the light of…