Posts about Getting started

Related content

  1. Industry’s unprecedented show of unity to tackle DEI
    Opinions
    30 June 2021
    Diversity & Inclusion

    Industry’s unprecedented show of unity to tackle DEI

    Will Gilroy, Camelia Cristache

    More than 100 organisations have come together behind the first-ever global diversity, equality and inclusion census of the…

    Read more about "Industry’s unprecedented show of unity to tackle DEI"
  2. BRIM: Black Representation in Marketing
    29 June 2021
    Diversity & Inclusion

    BRIM: Black Representation in Marketing

    WFA

    A new UK cross-industry initiative to improve the representation of Black people in marketing.

    Create meaningful change by…

    Read more about "BRIM: Black Representation in Marketing"
  3. Marketing industry launches first-ever global diversity and inclusion census
    NewsPress releasesBenchmarks & surveys
    20 June 2021
    Diversity & Inclusion

    Marketing industry launches first-ever global diversity and inclusion census

    WFA

    Census represents biggest ever global cross-industry collaboration between WFA, agencies associations Voxcomm and EACA, Campaign,…

    Read more about "Marketing industry launches first-ever global diversity and inclusion census"
  4. WFA launches global industry census in partnership with Campaign, Kantar and agencies associations EACA and VoxComm
    NewsPress releasesBenchmarks & surveys
    3 June 2021
    Diversity & Inclusion

    WFA launches global industry census in partnership with Campaign, Kantar and agencies associations EACA and VoxComm

    WFA

    National advertiser and agency associations in 27 markets will promote research and…

    Read more about "WFA launches global industry census in partnership with Campaign, Kantar and agencies associations EACA and VoxComm"
  5. Unstereotype Alliance 'State of the Industry' report 2021
    Reports & whitepapers
    28 May 2021
    Diversity & Inclusion

    Unstereotype Alliance 'State of the Industry' report 2021

    Unstereotype Alliance

    Global action platform report identifies key goals and recommendations for the marketing industry to improve diversity and…

    Read more about "Unstereotype Alliance 'State of the Industry' report 2021"
  6. One year after George Floyd
    Opinions
    25 May 2021
    Diversity & Inclusion

    One year after George Floyd

    Belinda Smith

    Smooth words and engagement from the ad industry still need to be translated into real action, argues Belinda Smith, CEO Americas,…

    Read more about "One year after George Floyd"
  7. WFA launches guide to diversity and representation through the creative funnel
    Press releasesGuides & templatesCase studies
    30 March 2021
    Diversity & Inclusion

    WFA launches guide to diversity and representation through the creative funnel

    WFA

    Comprehensive framework details potential issues at every stage of the creative process

    Read more about "WFA launches guide to diversity and representation through the creative funnel"
  8. WFA Better Marketing Pod Ep.1: Diversity & Inclusion
    OpinionsVideos & webinars
    29 October 2020
    Diversity & Inclusion

    WFA Better Marketing Pod Ep.1: Diversity & Inclusion

    WFA

    David Wheldon speaks to WFA’s Global Diversity Ambassadors, Belinda Smith and Jerry Daykin

    Read more about "WFA Better Marketing Pod Ep.1: Diversity & Inclusion"
  9. 50 things to create a more anti-racist workplace
    4 August 2020

    50 things to create a more anti-racist workplace

    3% Movement

    Dismantling racism is everyone's job, and here are 50 microactions to get you started and committed to establishing an antiracist…

    Read more about "50 things to create a more anti-racist workplace"
  10. Study: Consumers follow brand promises on fighting racism and hatred
    23 July 2020

    Study: Consumers follow brand promises on fighting racism and hatred

    4A's

    49% of consumers appreciate brands making efforts to fight racism, hatred and misinformation; 28% believe that brands should lead…

    Read more about "Study: Consumers follow brand promises on fighting racism and hatred"
  11. Putting an end to racially-loaded terms in marketing
    Opinions
    15 July 2020

    Putting an end to racially-loaded terms in marketing

    Stephan Loerke

    WFA CEO, Stephan Loerke, calls on the industry to change the narrative and to stop using terms such as 'whitelist' and 'blacklist'…

    Read more about "Putting an end to racially-loaded terms in marketing"
  12. It’s time for action
    Opinions
    30 June 2020

    It’s time for action

    Stephan Loerke

    WFA CEO, Stephan Loerke, explains why our industry must address diversity and inclusion in the content it produces as well as…

    Read more about "It’s time for action"