Posts about Getting started

Related content

  1.    WFA launches guide to diversity and representation through the creative funnel
    Diversity & Inclusion

    WFA launches guide to diversity and representation through the creative funnel

    Comprehensive framework details potential issues at every stage of the creative process

    Read more about "WFA launches guide to diversity and representation through the creative funnel"
  2.    WFA Better Marketing Pod Ep.1: Diversity & Inclusion
    Diversity & Inclusion

    WFA Better Marketing Pod Ep.1: Diversity & Inclusion

    David Wheldon speaks to WFA’s Global Diversity Ambassadors, Belinda Smith and Jerry Daykin

    Read more about "WFA Better Marketing Pod Ep.1: Diversity & Inclusion"
  3.    50 things to create a more anti-racist workplace

    50 things to create a more anti-racist workplace

    Dismantling racism is everyone's job, and here are 50 microactions to get you started and committed to establishing an antiracist…

    Read more about "50 things to create a more anti-racist workplace"
  4.    Study: Consumers follow brand promises on fighting racism and hatred

    Study: Consumers follow brand promises on fighting racism and hatred

    49% of consumers appreciate brands making efforts to fight racism, hatred and misinformation; 28% believe that brands should lead…

    Read more about "Study: Consumers follow brand promises on fighting racism and hatred"
  5.    Putting an end to racially-loaded terms in marketing

    Putting an end to racially-loaded terms in marketing

    WFA CEO, Stephan Loerke, calls on the industry to change the narrative and to stop using terms such as 'whitelist' and 'blacklist'…

    Read more about "Putting an end to racially-loaded terms in marketing"
  6.    It’s time for action

    It’s time for action

    WFA CEO, Stephan Loerke, explains why our industry must address diversity and inclusion in the content it produces as well as…

    Read more about "It’s time for action"
  7.    Bias and Inclusion in Advertising: An analysis of 2019 Cannes Lions Work

    Bias and Inclusion in Advertising: An analysis of 2019 Cannes Lions Work

    This study examines representations of gender, race/ethnicity, LGBTQ+, disability, age, and body size in Cannes Lions ads from…

    Read more about "Bias and Inclusion in Advertising: An analysis of 2019 Cannes Lions Work"
  8.    UN Women and WFA call on the industry to fight racism and inequality

    UN Women and WFA call on the industry to fight racism and inequality

    Phumzile Mlambo-Ngcuka, UN Under-Secretary-General and Executive Director of UN Women, and Stephan Loerke, CEO, WFA, issue a joint…

    Read more about "UN Women and WFA call on the industry to fight racism and inequality"
  9.    Adland commits: 10 ways to hold the industry accountable #BlackLivesMatter

    Adland commits: 10 ways to hold the industry accountable #BlackLivesMatter

    UK advertising and media leaders have issued an open letter calling on the industry to address inequality and take action against…

    Read more about "Adland commits: 10 ways to hold the industry accountable #BlackLivesMatter"
  10.    Gender equality attitudes study

    Gender equality attitudes study

    Quantifies the scale of harmful gender-based stereotypes in 10 countries, including Colombia, India, Japan, Kenya, Nigeria, The…

    Read more about "Gender equality attitudes study"
  11.    Webinar: The case for greater diversity and inclusion in marketing
    Diversity & Inclusion

    Webinar: The case for greater diversity and inclusion in marketing

    What can brands do to step up their diversity and inclusion efforts?

    Read more about "Webinar: The case for greater diversity and inclusion in marketing"
  12.    The power of diversity at a time of crisis
    Diversity & Inclusion

    The power of diversity at a time of crisis

    In times of isolation we need to prioritise diversity more than ever. WFA’s first ever diversity ambassadors, Belinda Smith,…

    Read more about "The power of diversity at a time of crisis"