China encourages more responsible advertising[caption id="attachment_596" align="alignright" width="200"] Li Xiao, Director Training & International Affairs at…Read more about "China encourages more responsible advertising "
Winners of the WFA's President's Award 2015
WFA holds President’s Awards at Global Marketer Week in Marrakech
Ad blockingBrand purposeBrand reputationConsumer insight
7 Deadly Sins of Marketing
New research conducted for the WFA has identified the seven key ways that brand marketing is most likely to annoy consumers.…