Posts about Industry issues

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  1.    5 WFA marketing predictions for 2019

    5 WFA marketing predictions for 2019

    WFA shares five issues that might rise up the global marketer agenda in 2019

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  2.    2018, the year of...

    2018, the year of...

    What did 2018 mean for the industry? Advertiser associations around the world share their thoughts.

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  3.    Australian association strengthens guidance on body image

    Australian association strengthens guidance on body image

    AANA updates Code of Ethics

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  4.    WFA CEO: 2018 in review

    WFA CEO: 2018 in review

    Stephan Loerke looks back at 2018 and what it meant from a brand owner's perspective

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  5.    4 WFA policy predictions for 2019
    Digital policyAlcohol marketingFood marketingMarketing to childrenData collection & privacy

    4 WFA policy predictions for 2019

    The WFA policy team share their predictions for what the next 12 months hold for brands.

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  6.    DGX meeting materials - (December 2018)
    ProgrammaticDigital policyData collection & privacy

    DGX meeting materials - (December 2018)

    Presentations and meeting overview from WFA's Digital Governance Exchange (DGX) meeting on 6 September 2018 in London.

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  7.    Digital Governance Exchange meeting – December 2018, London
    Digital policy

    Digital Governance Exchange meeting – December 2018, London

    In this article, you can access the materials from the latest Digital Governance Exchange meeting in London on December 6,…

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  8.    Benchmark results on collecting personal data
    Digital policyData collection & privacy

    Benchmark results on collecting personal data

    The latest benchmark from DGX gathered perspectives from WFA members about collecting personal data.

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  9.    Tackling gender bias in advertising: six lessons from Unstereotype Alliance member P&G
    Diversity & Inclusion

    Tackling gender bias in advertising: six lessons from Unstereotype Alliance member P&G

    WFA webinar on progressive gender portrayals in advertising organised in partnership with UN Women

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  10.    The 6 global marketers of 2018 in 12 tweets
    Organisation & structure

    The 6 global marketers of 2018 in 12 tweets

    Soundbites from top marketers at Coty, Diageo, Ikea, Mastercard, P&G and Unilever.

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  11.    Brand safety, ePrivacy, AVMSD… WFA members’ policy priorities
    Brand safetyDigital policyBrand safetyData collection & privacy

    Brand safety, ePrivacy, AVMSD… WFA members’ policy priorities

    In this article, you can find key take-outs from the last Policy Action Group (PAG) meeting and read about member priorities going…

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  12.    Only 10% of voiceovers in Turkey are female, research shows

    Only 10% of voiceovers in Turkey are female, research shows

    RVD’s gender representation survey finds ad industry still has a long way to go

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