Posts about Media Forum

Related content

1. 
   Videos & webinars

   6 May 2022

   Spotlight: A Brand's Guide to Retail Media

   WFA

   Retail media advertising had an incredible year of growth in 2021 and 2022, particularly in the US which has led to it being one the…

   Read more about "Spotlight: A Brand's Guide to Retail Media"
2. 
   Benchmarks & surveys

   20 April 2022
   Agency managementAgency remuneration & contractsData collection & privacy

   Benchmark: Media indemnities

   WFA

   A WFA member reaching out to the community on the use of certain datasets and the application (by agencies) of uncapped indemnities…

   Read more about "Benchmark: Media indemnities"
3. 
   Case studies

   12 April 2022
   Media transparencyValue of advertisingAgency managementAgency remuneration & contractsMarketing effectiveness

   Media Forum meeting overview – Improving your inventory media (March 2022)

   WFA

   Meeting overview and presentations from WFA’s Media Forum on the 24th of March 2022

   Read more about "Media Forum meeting overview – Improving your inventory media (March 2022)"
4. 
   29 March 2022
   Media transparencyAgency remuneration & contracts

   Media Forum Meeting Overview (12th May 2021)

   WFA

   Meeting overview and presentations from WFA’s Media Forum on 12th May 2021

   Read more about "Media Forum Meeting Overview (12th May 2021)"
5. 
   Videos & webinars

   15 March 2022
   Media governanceAgency remuneration & contracts

   Spotlight: Media Contract Guidance Webinar – Global Best Practice

   WFA

   ‘Transparency’ is a constantly evolving topic in media and advertisers need transparency to ensure that they receive…

   Read more about "Spotlight: Media Contract Guidance Webinar – Global Best Practice"
6. 
   Benchmarks & surveys

   11 March 2022
   Agency evaluation & performanceAgency remuneration & contractsMarketing procurement

   Benchmark: Media Agency Fee Risk & Reward Models

   WFA

   WFA member benchmark on Media Agency Fee Risk & Reward Models

   Read more about "Benchmark: Media Agency Fee Risk & Reward Models"
7. 
   Benchmarks & surveys

   11 March 2022
   Media measurementValue of advertisingMarketing effectiveness

   Benchmark: Media Spend Vs Net Sales Revenue & A&P

   WFA

   WFA member benchmark on Media Spend Vs Net Sales Revenue & A&P

   Read more about "Benchmark: Media Spend Vs Net Sales Revenue & A&P"
8. 
   11 March 2022
   Media transparencyProgrammaticMedia measurement

   Media Forum Meeting Overview (24th February 2022)

   WFA

   Meeting overview and presentations from WFA’s Media Forum on 24th February 2022.

   Read more about "Media Forum Meeting Overview (24th February 2022)"
9. 
   Benchmarks & surveys

   9 March 2022
   Organisation & structure

   Survey: Ukrainian Response

   WFA

   In view of the ongoing Russian invasion of Ukraine, many are struggling to understand what to do to make a difference. 

   Read more about "Survey: Ukrainian Response"
10. 
    Videos & webinars

    3 March 2022
    Media governanceProgrammaticData collection & privacy

    Spotlight: Preparing for digital media’s privacy-first future | Episode 4

    WFA

    The changing nature of data privacy is fundamentally redefining the way in which online audiences are measured and targeted by…

    Read more about "Spotlight: Preparing for digital media’s privacy-first future | Episode 4"
11. 
    News

    1 March 2022
    Media governanceMedia transparencyProgrammatic

    WFA launches global guide to media contracts excellence

    WFA

    The guide looks at ten areas of best practice around the world

    Read more about "WFA launches global guide to media contracts excellence"
12. 
    Videos & webinars

    10 February 2022

    Spotlight: Navigating global media demand and pricing trends – 2022, 2023 & beyond

    WFA

    In this recording, Mark Gallagher (EVP Global Investment) at Omnicom Media Group as we dig into global media pricing trends for…

    Read more about "Spotlight: Navigating global media demand and pricing trends – 2022, 2023 & beyond"