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ProgrammaticInfluencersInfluencersMarketing procurement
Sourcing Forum Meeting - Amsterdam November 2018
Here's an overview from Sourcing Forum last meeting in Amsterdam in November 2018
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Agency evaluation & performanceAgency remuneration & contractsMarketing procurementOrganisation & structure
Agency Fee Decision Tree, an easier way to choose the right fee model
The agency fee decision tree is designed to take people through a series of questions to help them explore the various fee models…
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Agency evaluation & performanceBrand purposeMarketing operationsMarketing procurement
Why an Eco-Friendly Production Makes a World of Sense
The aim of Eco-Friendly production is to achieve Zero Waste during the creation of Commercials and Films, without compromising the…
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Agency managementAgency remuneration & contractsMarketing procurement
Remuneración de agencias Latam
El presente estudio tiene como objetivo entregar una mirada actual a la forma en la que los anunciantes remuneran a sus agencias en…
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Agency review & pitchingCreativityMarketing procurement
Recommended creative agencies in APAC
WFA member benchmark. For additional details, please log in.
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Agency evaluation & performanceAgency managementAgency review & pitchingCreativityMarketing operationsMarketing procurementData & analytics
Survey on content production-data and benchmarking
WFA member survey. For additional details, please log in.
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Agency evaluation & performanceAgency review & pitchingAgency rostersMarketing procurementOrganisation & structure
Benchmark on sourcing talent
WFA member benchmark. For additional details, please log in.
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Agency evaluation & performanceAgency review & pitchingAgency rostersMarketing procurementOrganisation & structure
Benchmark on Sourcing Adaptation & Transcreation
WFA member benchmark. For additional details, please log in.
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Agency managementAgency remuneration & contractsMarketing procurement
Benchmark on Production Pre-payments
WFA member benchmark. For additional details, please log in.
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Marketing procurement
Growing pains: Marketing procurement is moving beyond the ‘misunderstood teenager’ years
It’s clear that there are big opportunities for marketing procurement to fundamentally change the perception of the…
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Agency evaluation & performanceAgency managementAgency review & pitchingAgency rostersMarketing procurementOrganisation & structure
Survey on The Future of Agency Rosters
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ChannelsAgency managementAgency review & pitchingMarketing capabilities
Benchmark on Ecommerce capabilities
WFA member benchmark. For additional details, please log in.