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    IMC FORUM Meeting Overview Dubai February 2016

     

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    WFA benchmark conducted for a member looking for recommendations on search agencies in LATAM.

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  7.    Marketing in LATAM survey results
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  8.    Survey on data driven marketing (DDM)
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    Survey on data driven marketing (DDM)

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    Benchmark on digital insight and innovation generation

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  10.    Benchmark on media agency on-boarding - key considerations and pitfalls
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  11.    Benchmark on C-suite roles and responsibilities
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    Benchmark on C-suite roles and responsibilities

    This benchmark therefore looks at how many WFA members have roles such as  CDOs/ CIOs/ CTOs/etc. in their company and what key…

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  12.    Benchmark on Pitch fees in South Africa
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    Benchmark on Pitch fees in South Africa, conducted for a member that was told by the Association for Communication and Advertising…

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