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I subscribeJoint research from WFA and DataXu set out to understand what programmatic areas WFA members will be prioritising in 2018 and…
WFA member survey. For additional details, please log in.
This webinar with Ebiquity explains how you can develop a holistic attribution system that takes the best of these approaches to…
WFA member benchmark. For additional details, please log in.
WFA member benchmark. For additional details, please log in.
WFA member survey. For additional details, please log in.
Webinar with IAB Tech Lab and Google on what ads.txt is all about and how it might improve the ecosystem for clients
This study uses interviews with advertisers, publishers and technology companies to help identify the role of data in digital…
Created by the EVSG (European Viewability Steering Group - made up of WFA, EACA and IAB Europe), these principles are designed to…
In this webinar, Bill Bruno, CEO North America at Ebiquity, will reveal results from a programmatic study involving the ANA (US),…
WFA member benchmark. For additional details, please log in.
WFA member survey. For additional details, please log in.
Open to all GARM members
This meeting is for WFA DEI Taskforce members only.
Join Mark Gallagher (EVP Global Investment) at Omnicom Media Group as we dig into global media pricing trends for 2024 (and beyond).
ProcureCon Australia 2024 gathers procurement leaders for networking, strategy refinement, and trend discovery in a rapidly evolving landscape.
Read more about Global Marketer Week 2024.
WFA's Executive Committee meets quarterly to discuss the organisation's priorities and guide WFA strategy.
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I subscribeWe connect the best marketers from the world’s biggest brands and national associations from more than 60 markets. Together, we make marketing better by sharing unparalleled experiences, knowledge and leadership that are simply not available anywhere else. WFA represents 90% of global marketing communications spend.
You can’t solve every problem by yourself. That is why our members turn to the wisdom of our WFA network of global marketers. “You come to WFA meetings to learn, to listen, to borrow great ideas and to build on them. WFA is a fantastic community of people and if you’re not in it, you’re missing out.” - Raja Rajamannar, CMO Mastercard.