Media Governance & Guardianship - page 16

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Media Governance & Guardianship

  1.    Guide to Programmatic Media (2014)
    ProgrammaticAgency managementData & analytics

    Guide to Programmatic Media (2014)

    An introduction and guide to the programmatic media landscape, with focus on the suppliers and the different models of trading desks…

    Read more about "Guide to Programmatic Media (2014)"
  2.    WFA Media Charter (2008)
    Ad fraud & verificationAudience measurementBrand safetyChannelsMedia governanceMedia transparencyBrand safety

    WFA Media Charter (2008)

    This charter has been developed by the Media Committee of the WFA.

    Its aim is to state the advertisers’ principles and…
    Read more about "WFA Media Charter (2008)"

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  1. Sourcing Forum

    17 May 2022

    Boasting over a 1500 marketing sourcing contacts around the world, the Sourcing Forum has been referred to as a group of “enlightened marketing procurement specialists”.

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  2. Media Forum

    18 May 2022

    Meeting for global/regional media directors or similar

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  3. Integration Forum

    London United Kingdom

    19 May 2022

    For global/regional marketing and connection planning leaders

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  4. Auditing is dead – long live auditing!

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