With top marketers from AB InBev, L'Oréal, Mattel, McDonald's and Nestlé.
Empowering women and girls in developing countries will help counter global warming
WFA CEO Stephan Loerke reports back from COP28.
Two-thirds of major multinationals now have an in-house agency
New research by WFA and The Observatory suggests in-housing is set for continued growth.
"As marketers we suck at identifying people because we put them in a box"
WFA Senior Communications Manager Laura Baeyens reflects on Most Contagious 2023.
WFA CEO Stephan Loerke looks back on a tough but successful year.
The big themes for 2024
WFA experts identify five main areas for action next year.
Polish advertiser organisation launched
New Polish association POR joins WFA’s global network of national industry associations.
Better Marketing podcast 2023 learnings
Host David Wheldon shares his podcast highlights from this year.
