New WFA data ethics guide gives practical insight on how to apply ethics to data and AI
Global Marketer of the Year 2022 jury identifies top marketing challenges
Balancing short- and long-term goals, too much data, reconciling creativity and effectiveness, getting C-suite buy-in...
Susan Akkad, SVP, Corporate Innovation at The Estée Lauder Companies, on the importance of understanding cultural nuance and how women can turn to beauty products in a downturn
Industry professionals from Merck, DDB, Observatory and Lumency on the practical actions brands can take
Re-finding our marketing mojo
Our industry can still be the place where the best people do their best work, says Will Gilroy, WFA's Policy and Communicatios Director
Why I love marketing procurement
It may not be the most direct route into C-suite, but procurement is an attractive career, says Alice Tomlinson, WFA's Junior Sourcing Manager
WFA welcomes four new team members
Elien Decommer, Sara Fornasiero, Justine David and Andrew Mowbray join WFA
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Senior Manager DDCX, GSK (Belgium)
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Global Strategy Manager, DCG CoE, Reckitt (Slough, Berkshire)
Global Marketing Manager, HP (Catalonia, Spain)
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Sr. Sourcing Buyer, Indirect Marketing - NAR, General Mills (Minneapolis)
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Global Marketing Manager, GSK (Maryland)
