WFA’s latest Outlook figures forecast low-to-mid single digit inflation across all major regions.
New WFA research offers insight leaders four key levers to unlock greater strategic impact through partnerships.
Marketers wary about using AI influencers, according to WFA research.
Messaging should be on every CMO's mind, says Nicola Mendelsohn, Head of Global Business Group at Meta.
From start-up to global IT giant: Wanda Weigert talks about her journey of building Globant's marketing department.
What’s holding back brilliant ideas? A new global study reveals the challenges stopping creative ideas from flourishing.
Agents, AI influencers and in-house agencies: Gabrielle Robitaille, Policy Director at WFA, looks at the latest tech developments and how they impact marketing.
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