AXA and Philips join Planet Pledge, taking total to 28 companies and national associations in 33 markets

The metaverse: nonsense or the key to your brand’s longevity?

Guardian columnist, Arwa Mahdawi, on the challenges that the metaverse has in store for brands

Is diversity a passing trend?

Two years on from the murder of George Floyd, WFA Diversity Ambassador, Belinda Smith, reflects on the industry's progress on DEI

'Creative effectiveness is not about taking risks'

It's not about being brave, it's about being smart, says Marketing Week Editor, Russell Parsons

eCommerce to become critical for 93% of major multinationals in the next two years, shows WFA research

New EU rules could create a more trustworthy online ecosystem

WFA's Senior Digital Policy Manager, Gabrielle Robitaille, on the brand implications of the EU's new digital rules