https://wfanet.org/nl-NL(c) 2006 ProcuriosTue, 07 Oct 2025 12:39:52 +0200http://blogs.law.harvard.edu/tech/rssProcurios RSS2 Feed<p><strong>Coping with uncertainty, boosting creativity and focusing on your people are key agenda items for many CMOs.</strong></p>https://wfanet.org/knowledge/item/2025/07/17/cmos-share-biggest-lessons-of-2025Thu, 17 Jul 2025 11:44:04 +0200https://wfanet.org/knowledge/item/2025/07/17/cmos-share-biggest-lessons-of-2025 <p><strong> Each marketer will have taken something different from their Cannes experience this year. We asked eight CMOs for their key takeout. </strong></p>https://wfanet.org/knowledge/item/2025/07/17/8-cmos-my-big-insight-from-cannesThu, 17 Jul 2025 11:39:44 +0200https://wfanet.org/knowledge/item/2025/07/17/8-cmos-my-big-insight-from-cannes <p><strong>WFA members reveal how AI is already impacting on their processes and people and how they plan to develop their creativity.</strong></p>https://wfanet.org/knowledge/item/2025/07/17/8-cmos-on-how-ai-is-changing-brand-marketingThu, 17 Jul 2025 11:40:52 +0200https://wfanet.org/knowledge/item/2025/07/17/8-cmos-on-how-ai-is-changing-brand-marketing <p><strong>While many in our industry were in Cannes last month celebrating creativity, members of WFA&rsquo;s&nbsp;<a href="https://wfanet.org/about-wfa/our-boards/asia-advisory-board">Asia Advisory Board</a>&nbsp;supported the movement from Singapore, organising an evening event for those who couldn&rsquo;t make it to the French Riviera.</strong></p>https://wfanet.org/knowledge/item/2025/07/15/celebrating-creativity-with-notincannesTue, 07 Oct 2025 12:39:52 +0200https://wfanet.org/knowledge/item/2025/07/15/celebrating-creativity-with-notincannes <p><strong>Talk of AI dominated Cannes, but I believe creativity will continue to make the difference in a world focused on data and tech. Some belated reflections on the rapid pace of transformation and the challenges it creates.</strong></p>https://wfanet.org/knowledge/item/2025/07/15/uncertainty-on-the-croisetteWed, 01 Oct 2025 01:17:07 +0200https://wfanet.org/knowledge/item/2025/07/15/uncertainty-on-the-croisette <p><strong>Cannes Lions jury presidents and commentators share their views on this year's edition of the festival.</strong></p>https://wfanet.org/knowledge/item/2025/07/15/key-trends-from-cannes-jurors-and-commentatorsThu, 17 Jul 2025 11:37:22 +0200https://wfanet.org/knowledge/item/2025/07/15/key-trends-from-cannes-jurors-and-commentators <p><strong>Delegates at WFA Global Marketer Week were asked what the issues were they would like to see make headlines at Cannes Lions this year.</strong></p>https://wfanet.org/knowledge/item/2025/06/10/what-do-cmos-want-from-cannesTue, 10 Jun 2025 16:11:50 +0200https://wfanet.org/knowledge/item/2025/06/10/what-do-cmos-want-from-cannes