Global leaders from Reckitt, Bayer, Diageo, L’Oréal, Grab, LEGO, Mondelēz and Levi’s compete for the annual recognition
Demystifying marketing effectiveness
P&G Global Media VP, Gerry D’Angelo, on how to maximise media investment effectiveness
Gearing up for a new media measurement approach
The drive for smarter cross-media measurement is starting to bear fruit, explains Matt Green, WFA Director, Global Media Services
Less than half of agencies think their compensation should be linked to their evalution, the same research shows
Putting wages on an equal footing
Knowing that you are paid fairly is a critical part of the inclusion equation, says Michele Prota, Global Chief Talent Officer at Forsman & Bodenfors
Consumer insights needs an inclusive approach too
ESOMAR Council member, Corinne Moy, on how to ensure marketing is rooted in deep consumer understanding
Registrations are now open for WFA's annual showcase event in Istanbul
WFA and GARM meet Musk to discuss brand safety amidst advertiser concerns
10 years of WFA's Responsible Marketing Pact
WFA's responsible alcohol marketing lead, Giuditta Hanau Santini, on the industry's progress to eliminate alcohol marketing to minors
Marketing Services Assistant, WFA (New York)
Halo Project Lead/Editor of the WFA Cross Media Measurement Playbook, WFA (UK or East Cost)
Head of Digital & Media (m/f/d), Bayer (Leverkusen)
Senior Data Ethics Manager, Santander (United Kingdom)
Deputy Customer Insight Director, LVMH (Paris)
Director of User Research, Booking.com (Amsterdam)
Strategic Insights Senior Manager - UK & DACH, Groupe Bel (London)
Business Insight Lead (Production), The HEINEKEN Company (Schiphol)
Global People Data Analytics and PMO Lead, The HEINEKEN Company (Amsterdam)
People Insight & Analytics Leader, Groupe Bel (Suresnes)
Project Manager, Bank of America (San Francisco)
Marketing Manager BENELUX, Abbott (Veenendaal)
Global Marketing Brand Manager, Calvin Klein, COTY (New York)
Manager, Global Marketing, Face – MAC, The Estée Lauder Companies Inc. (New York)
Marketing Project Management Officer, Signify (Madrid or Eindhoven)
Area Expert Brand Manager, Haleon (Warsaw)
Brand Manager Sensodyne (m/f/d)- EN, Haleon (Munich)
Senior Product Manager EMEA, Abbott (Brussels)
Global Marketing Manager, HP (Catalonia)