New GARM guides on Metaverse, AI and Sustainable Media
Cannes jurors' top takeaways | Nick Clegg talks AI | New Data Ethics Playbook. No images? Click here
"We’re ready to laugh again"

Cannes jurors and commentators on work that really caught the eye at this year's Cannes Lions.

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"It was great to see Cannes rediscovering its roots as a festival of creativity"

WFA CEO, Stephan Loerke, shares his five takeaways from Cannes 2023.

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New GARM guide on sustainable media for advertisers

Launched together with Ad Net Zero, this guide offers practical ways for advertisers to reduce their media carbon emissions.

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"AI is bigger than any company, jurisdiction, or country, so it has to be dealt with multilaterally"

President of Global Affairs at Meta, Nick Clegg, talks about swapping Westminster for the West Coast US, Meta’s brand safety efforts and how AI is like 'a giant automated autofill on stilts'.

Watch here
https://wfanet.org/knowledge/item/2023/07/18/Why-data-ethics-require-cultural-change?uri=8572e7b8-6711-48be-8e98-e0202ff1c421

CMOs need to change internal culture to deliver data ethics

A new WFA Data Ethics Playbook offers brands practical steps to foster a data ethics culture.

Read more and download the playbook

New GARM playbook on generative AI and metaverse brand safety

The new playbook incorporates brand safety into generative AI and the metaverse.

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