WFA CEO appeals to the industry on DEI and sustainability ahead of Cannes.
New WFA playbook on Inclusive Production
Research shows that measurement, targets and diverse suppliers are key to implementing DEI in content production.
Industry announces global framework to measure media carbon emissions
The Global Media Sustainability Framework allows advertisers, media owners and agencies to measure carbon emissions across six major media types.
CMOs want to see how creativity can drive growth and how upskilling in AI can unlock greater effectiveness and efficiencies.
WFA names new forum chairs
Henriette van Swinderen (bvA) will preside over the National Associations Council and Joel Renkema (IKEA Group) will co-chair the WFA Insight Forum.
New WFA webinar series on key digital marketing topics
These webinars are tailored for APAC members, but WFA members worldwide can participate.
Brands must prioritise actions over words
“Companies need to provide tangible evidence of their intentions, character and commitment to the world's problems", say José María Piera, J.D. Wallovits & David Wheldon.
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