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I subscribeWFA member benchmark on recommended tools/systems/apps to support in-house agency operations.
Less budget. Less time. Less resources. These challenges can fuel a new way of approaching content operations that boosts…
A WFA member has recently experienced a substantial decrease in the number of people opting into cookies tracking meaning that their…
A WFA member was looking for reviews of GMP365
A WFA member was looking at adopting a media agency model that incorporates multiple agencies working together globally. The member…
In-housing benefits as advertisers seek to respond to digital, Covid, sustainability and diversity and inclusion challenges
Join Mark Gallagher (EVP Global Investment) at Omnicom Media Group as we dig into global media pricing trends in the second half of…
Building on the recent WFA study Global eCommerce and Marketing, this Forum turns the spotlight to China and how…
WFA member benchmark on recommended online training platforms that help develop digital marketing skills
Building on the recent WFA study Global eCommerce and Marketing, this Forum continues the conversations around eCommerce with a…
Meeting overview and presentations from WFA’s Media Forum on Media in the Metaverse – 18th May…
With sustainability increasingly becoming a key priority for advertisers, the measurement of their carbon footprint and the…
Open to all GARM members
29 May 2024
There is great potential in re-engineering marketing operations - from team structure, stakeholder alignment, processes, channel & content optimisation to in-house and agency management.
For global/regional in-house agency leaders and specialists
Open to all GARM members
We are proud to announce that we’re media partners with ProcureCon Marketing, taking place in June 4 - 5 at the Queen Elizabeth II Conference Centre in London.
This meeting is for signatory members only. Planet Pledge is a CMO-led framework designed to galvanise action from marketers within our membership to promote and reinforce attitudes and behaviours which will help the world meet the challenges laid out in the UN SDGs.
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I subscribeWe connect the best marketers from the world’s biggest brands and national associations from more than 60 markets. Together, we make marketing better by sharing unparalleled experiences, knowledge and leadership that are simply not available anywhere else. WFA represents 90% of global marketing communications spend.
You can’t solve every problem by yourself. That is why our members turn to the wisdom of our WFA network of global marketers. “You come to WFA meetings to learn, to listen, to borrow great ideas and to build on them. WFA is a fantastic community of people and if you’re not in it, you’re missing out.” - Raja Rajamannar, CMO Mastercard.