Global Marketer Week 2022

WFA Global Marketer Week 2022

Boasting 800+ participants, Global Marketer Week returned in April with four live days of inspiration, discovery and learning. The industry's brightest minds gathered in Athens for unparalleled insight and thought leadership into how marketers can be a positive force for change as the world looks to build back from the pandemic. 

The Global Marketer Conference

Sir John Hegarty: The business of creativity

Raja Rajamannar, Mastercard: Metahuman

Karen Nelson-Field: New world, new metrics

David Jones, The Brandtech Group: Unpacking the metahype

The Big Debate highlights: Marketing today and sustainability

Paul Kemp-Robertson, Contagious: Taking a stand

How can different functions drive sustainability?

Conference speakers

Speakers
  • Conny Braams
    Conny Braams Conny WFA Deputy President & Chief Digital and Marketing Officer, Unilever
    As Chief Digital and Marketing Officer, Conny is a member of the Unilever Leadership Executive and responsible for the end-to-end digital transformation of Unilever and Marketing worldwide. She has held this role since January 2020. Conny’s broad international business experience and her track-record in driving change at scale, is critical to lead the transformation of Unilever into a future-fit, purpose-led, fully digitised organisation at the leading edge of consumer marketing. Having joined Unilever as a marketing trainee in 1990, Conny has held a variety of local and international Marketing, Customer Development, Communications and General Management roles across Europe, Asia, Africa and the Middle East. Most recently, Conny was the Executive Vice President, Unilever, Middle Europe and General Manager, Unilever, Benelux where she led the complete digital rewire and marketing transformation of the region.
  • Rupen Desai
    Rupen Desai Rupen Global CMO, Dole Sunshine Company
    Rupen is the Global CMO at Dole, a company that believes everyone should have equal access to good nutrition, delivered in a positive and sustainable manner. He co-founded TS/28 to partner organizations thrive in the conscience economy; is a member of the global creative council at Bayer and a former board member at Female Founders, a not-for-profit dedicated to the pursuit of gender equality in entrepreneurship and leadership. Prior to Dole, he was Edelman’s Vice-Chairman across Asia Pacific, Middle East and Africa. During this time, he also led Edelman’s Women’s leadership network. He began his career with Mullen Lowe, where he spent two decades, leading the Asia-Pacific region for the last six. He is a strong advocate of the responsibility purposeful business and creativity have, towards the interdependence between people, planet and prosperity.
  • Taide Angelina Guajardo Vite
    Taide Angelina Guajardo Vite Taide Angelina Brand Senior Vice President Europe, Procter & Gamble
    Taide was born in Mexico City, the first of four siblings. She has a bachelor of Marketing from the Instituto Tecnologico y de Estudios Superiores de Monterrey, Mexico, and a Masters in International Management from the American Graduate School of International Management in Arizona. She has over three decades of career in marketing in Procter and Gamble, in 4 geographies. She joined in Mexico in 1990 and after two years, was transferred to Poland, where she laid the foundations of what the subsidiary is today. In 1995 she moved to Italy where she performed leadership roles in Laundry, and Media. In 2010 she moved to the Geneva European HQ as the European Brand Operations leader, driving constructive disruption in Media, Digital and Data for all brands and countries in the region. In 2021 Taide was appointed Senior Vicepresident Brand (CMO) for Europe. She leads a team of over 1300 talented marketers and partner agencies across 49 countries investing amongst the top advertising spenders in Europe. Her mission is to fuel sustainable, irresistibly superior brands, through an energized and skilled P&G team and partners. Taide is married to Marco, and a mother of 2, Federico and Leonardo.
  • Jonathan Hall
    Jonathan Hall Jonathan Managing Partner | Kantar Sustainable Transformation Practice
    Jonathan is the Managing Partner for Kantar’s Sustainable Transformation Practice, which works globally for private and public sector organisations. The core expertise of the Practice is in understanding the relevance of sustainability issues by sector, developing and helping activate meaningful and authentic Purpose, devising innovation solutions, unlocking behaviour change, and structuring impactful measurement programmes. Jonathan has over 25 years' experience of creating breakthrough brand, innovation and consumer strategies, and has led businesses in the UK, France and East- & West-Coast US: in the fields of innovation, design, communications, brand development and consumer insight. Jonathan is on the Executive Council for the Future of Marketing Initiative at the Said Business School, University of Oxford, and is a contributor and expert on Said's Digital Marketing Disruptive Strategy Programme. He is on the Advisory Group for the Disrupting Marketing for Sustainability course at the Cambridge Institute for Sustainability Leadership, the Leadership team of the Insight Climate Collective and a contributor to the Purpose Disruptor initiative, Good Life 2030. He has also been a jury member for both the Movin'On Startup Challenge and the Drapers Sustainable Fashion Awards. He is a long-standing member of the editorial board of the International Journal of Brand Management and a member of the sustainability changemaker organisation, The Conduit.
  • Sir John Hegarty
    Sir John Hegarty Sir John Co-founder and Creative Director, The Garage Soho
    John Hegarty has been central to the global advertising scene over six decades. He was a founding partner of Saatchi and Saatchi in 1970. And then TBWA in 1973. He founded Bartle Bogle Hegarty in 1982 with John Bartle and Nigel Bogle. The agency now has 7 offices around the world. He has been given the D&AD President's Award for outstanding achievement and in 2014 was admitted to the US AAF Hall of Fame. John was awarded a Knighthood by the Queen in 2007 and was the recipient of the first Lion of St Mark award at the Cannes Festival of Creativity in 2011. John has written 2 books, ‘Hegarty on Advertising - Turning Intelligence into Magic’ and ‘Hegarty on Creativity - there are no rules’. In 2014 John helped set up The Garage Soho, and an early stage investor company that believes in building brands, not just businesses.
  • David Jones
    David Jones David Founder and CEO, The Brandtech Group
  • Paul Kemp-Robertson
    Paul Kemp-Robertson Paul Co-Founder & Chief Brand Officer, Contagious
    After graduating with a master’s degree from University of London, Goldsmiths’ College, Paul served on the launch team behind Shots magazine in 1990, becoming editor in 1994. Subscriptions trebled under his tenure. In 1998 he became Leo Burnett's worldwide director of creative resources, based in Chicago, where he was responsible for the network's global creative council and its Creative Exchange repository of award-winning marketing ideas from around the world. Paul returned to London and in 2004 co-founded Contagious – a marketing innovation resource and a creative excellence consultancy for brands and agencies. Paul has written for numerous publications including The Guardian and The Hollywood Reporter, and has appeared on CNN, ITV News, BBC Radio 4’s The Today Programme and BBC 5 Live’s Wake Up To Money. His TED Talk on Alternative Currencies has been viewed more than 1.3 million times. Alongside his US colleague, Chris Barth he is the co-author of The Contagious Commandments book; published by Penguin Business in November 2018 (Paperback version: November 2019) Paul is an advisor to the UK creative arts charity, Create
  • Karen Nelson-Field
    Karen Nelson-Field Karen Founder and CEO, Amplified Intelligence
    Professor Nelson-Field is a globally acclaimed researcher in media science. She is a regular speaker on the major circuits, including Cannes and SXSW, and has secured research funding from some of the world’s largest advertisers. Her first book, Viral Marketing: the science of sharing, set the record straight on hunting for ‘viral success’. Her most recent book, The Attention Economy and How Media Works, explains the stark reality of human attention to advertising. Her research has been noted in The NY Times, Bloomberg Business, CNBC, Forbes, Wall Street Journal, Huffington Post, and AdAge. She has a regular column, Attention Revolution, with Mediatel News. Karen’s commercial work combines tech and innovative methodological design to build attention measurement and insight products to guide the industry through a disrupting digital economy.
  • Raja Rajamannar
    Raja Rajamannar Raja WFA President and Chief Marketing & Communications Officer and President Healthcare, Mastercard
    Raja is responsible for building the Mastercard brand, driving business for its products and services and advancing sustainable competitive differentiation for the company. Raja comes to Mastercard with a history of innovation and business transformation. Before joining the company, he served as the Chief Transformation Officer of Anthem (formerly, WellPoint), a Fortune 500 health insurance company. Earlier, he was at Citigroup for 15 years holding a number of leadership roles, including Global Chief Marketing Officer, Cards and Payments, and before that he spent 7 years with Unilever in sales and product management roles. He started his career with Asian Paints in India.
  • Solitaire Townsend
    Solitaire Townsend Co-founder and Chief Solutionist, Futerra
    Solitaire has been selling sustainability for over 20 years. As Co-founder and Chief Solutionist of Futerra she advises governments, charities and brands on making sustainability so desirable it becomes normal. With Futerra offices in London, Stockholm, New York and Mexico City she admits that making the world a better place is a damn good business plan. You can watch her TED talks online and read her in the Guardian, Huffington Post, Forbes and more often as @GreenSolitaire. Solitaire was named ‘Ethical Entrepreneur of the Year’ in 2008 and more recently was Chair of the UK Green Energy Scheme. She was recently selected to join the Race To Zero working group on Scope 3 and her book The Happy Hero - How To Change Your Life By Changing The World is out now.

The conference in photos

The conference in photos
The conference in photos
The conference in photos
The conference in photos
The conference in photos
The conference in photos
The conference in photos
The conference in photos
The conference in photos
The conference in photos

Other speakers

  • Ekaterina Agafonova
    Ekaterina Agafonova Ekaterina Global Strategic Sourcing Director Commerce, Heineken
  • Arwa Mahdawi
    Arwa Mahdawi Writer and brand strategist
  • Henry Ashworth
    Henry Ashworth Henry President, International Alliance for Responsible Drinking (IARD)
  • James Aylett
    James Aylett James Chief Data Officer, Annalect
  • Annalisa Barbagallo
    Annalisa Barbagallo Annalisa VP Public Affairs Europe, L'Oréal
  • Jamie Barnard
    Jamie Barnard Jamie General Counsel, Marketing, Unilever
  • Myriam Benichou
    Myriam Benichou Myriam Global Marketing Sourcing Director, L'Oréal
  • Tina Beuchler
    Tina Beuchler Tina Global Head of Media & Agency Operations, Nestlé
  • Edwige Boone Zaneguy
    Edwige Boone Zaneguy Edwige Global Procurement Business Partner Marketing, Bayer
  • Jeanette Coombs
    Jeanette Coombs Jeanette Sustainability Advocacy Lead, Danone
  • Americo de Campos Silva
    Americo de Campos Silva Americo Global Head of Brand Communications & Engagement, Shell
  • Cristina Diezhandino
    Cristina Diezhandino Cristina Chief Marketing Officer, Diageo
  • Cheryl Goh
    Cheryl Goh Cheryl Group VP of Marketing and Sustainability, Grab
  • Ana Maria Henao
    Ana Maria Henao Ana Maria Global Vice President of Marketing, PepsiCo
  • David Jones
    David Jones David Founder and CEO, The Brandtech Group
  • Catherina Kowsoleea
    Catherina Kowsoleea Catherina Global Head of Media Management, Philips
  • Christopher Kredo
    Christopher Kredo Christopher VP Procurement - Global Demand, Mars Inc.
  • Isabel Massey
    Isabel Massey Isabel Global Media Director, Diageo
  • Philip Myers
    Philip Myers Philip SVP, Global Government Affairs, PepsiCo
    Phil is leading the company’s government and stakeholder relations. Before this, he oversaw public policy and communications across the company’s Europe Sub-Saharan Africa business. Prior to PepsiCo, Phil led the European Retail Round Table, which brought together Europe’s leading retailers on public policy issues, and was also a researcher and lecturer in European politics. He has a master of European Studies in Political Science and Administration from the College of Europe in Belgium and a doctorate in Philosophy in Contemporary European Studies from Sussex University in the UK.
  • Belinda Smith
    Belinda Smith Belinda WFA Global Diversity Ambassador
  • David Wheldon
    David Wheldon David WFA President Emeritus & Better Marketing Podcast host
  • Jon Wilkins
    Jon Wilkins Jon Global Managing Director, Creative Council, Accenture Interactive | Chairman, Karmarama

2022 participants

Agenda

2022 Agenda
Tuesday, 5 April
9:00 - 12:00
WFA Executive Committee
Electra Palace Athens, Motivo meeting room (hybrid)
WFA Executive Committee members
Show more

WFA's Executive Committee meets quarterly to discuss the organisation's priorities and guide WFA strategy. The Executive Committee is made up of senior corporate and national association representatives.

This session will be hybrid.

14:00 - 15:00
WFA Annual General Meeting
Electra Palace Athens, Motivo meeting room (hybrid)
WFA members only
Show more

The AGM will WFA give members a review of the past year’s activities, challenges and major achievements.

More details on the agenda to follow.

19:00 - 23:00
SDE Cocktails & Welcome Dinner
Stavros Niarchos Foundation Cultural Center
By invitation only
Show more

Join us and our hosts at the Hellenic Advertisers Association for an unfortgettable dinner with a magical sea view.

Wednesday, 6 April
09:30 - 13:00
CMO Forum
NEW Hotel
WFA members only
Show more

The CMO Forum is an invitation-only event for marketing leaders. In this session, the Forum will continue its focus on marketing transformation: addressing how global marketing organisations have delivered in terms of sustainable growth. Delivering digital, creative and capability transformations to demonstrably grow the business whilst addressing the world’s ‘to do list’ outlined by the UN’s sustainable development goals.

9:00 - 15:00
Sourcing Forum
Electra Palace Athens (Alkyoni meeting room)
WFA members only
Show more

Marketing sourcing as accelerators of their company’s ESG agenda

Not a day goes by without another call for more sustainability & social responsibility within our industry, which has now become a top priority for most organisations. Some have done a great job of setting and achieving ambitious targets within their own organisation. However, to drive meaningful changes, it is essential to look at the overall picture and involve external partners in this journey. How can marketing procurement be part of the transformation and contribute to their company’s ESG commitments, including by cascading them to suppliers, as well as suppliers of their suppliers?

Several WFA members will kickstart the knowledge exchange and share on their current approach to sustainability and social responsibility, from a marketing procurement perspective. This will be followed by a co-creation workshop facilitated by members of WFA’s Global Sourcing Board, including streams on:

  • A strategic sourcing framework to ESG – overall structure, pillars, roles & responsibilities, metrics
  • Agencies & supplier diversity – framework / questions to suppliers, measurement, change management

 

9:00 - 15:00
Media Forum
Athens Capital Center Hotel – Mgallery
WFA members only
Show more

WFA’s Media Forum provides peers the chance to come together to discuss and tackle common media challenges and further our industry’s agenda.

Topic 1: Media responsibility - Pushing for industry-wide change

The Global Alliance for Responsible Media (GARM) continues to provide a valuable forum for the industry to address a growing range of issues connected with harmful content on digital media platforms. Rob Rakowitz (Initiative Lead, GARM) will look to update us on progress with GARM’s mission.

Isabel Massey (Global Media Director at Diageo), Tina Beuchler (Global Head of Media & Agency Operations, Nestlé) and Catherina Kowsoleea (Head of Global Media Management, Philips) will then speak about how they’ve set up their responsible media initiatives, and how they’ve applied them to partners.

This will then be followed by a round-table discussion.

Topic 2: A new approach to global media measurement

Alongside a team of advertisers and national advertiser associations, WFA is catalysing change in the cross-media measurement space. WFA will update everyone on progress to develop software code powering pilots to deliver against the advertiser North Star, implemented by ANA (US) and ISBA (UK).

Karen Nelson-Field (CEO of Amplified Intelligence and former Senior Researcher, Ehrenberg Bass Institute) and Americo De Campos Silva (Global Head of Brand Communications & Engagement at Shell) will then discuss their recent work together on attention and how it has helped to enhance Shell’s global media planning.

This will then be followed by a Q&A and round-table discussion.

9:30 - 13:30
Policy Forum
Electra Palace Athens (Motivo meeting room)
WFA members only
Show more

The role of policy in support of sustainability

This year’s policy session at Global Marketer Week will explore two subthemes under the overall title of sustainable marketing. Firstly, industry experts will take a look at what technologies brands are going to have to navigate in the future, whether that be new platforms or the much-vaunted Metaverse. Participants will be given a better understanding of how these technologies work, what the challenges and opportunities are for brands and what the implications are from a policy perspective. The second part of the session will offer case studies on how the policy function can help drive companies’ sustainability agenda. Special focus will be given to how policy professionals can help ensure that trustworthy and verifiable environmental claims can help build trust in marketing’s capacity to be part of the solution in driving a more sustainable future.

16:00 - 18:00
Better Marketing
Zappeion
WFA members and by invitation only
Show more

How can brands rise to the sustainability challenge?

The UN has set 17 Sustainable Development Goals. Only one (SDG 13) refers to climate action. Sustainable life on Planet Earth depends on us delivering on all the goals, which are all interlinked.

Gender equality (SDG 5) and reduced inequalities (SDG 10) will accelerate reductions in poverty (SDG 1) and hunger (SDG 2). Driving diversity, equity and inclusion will also drive climate action.

Put simply, corporations have to do everything; go net zero, promote sustainable behaviours, help develop a sustainable media ecosystem and build a sustainable industry model.

Better Marketing will try to look beyond the silos and see how all of our individual actions can help drive bigger societal and planetary goals.

Speakers:

  • Arwa Mahdawi, writer and strategist
  • Belinda Smith, CEO Americas, mSix & Partners
  • Solitaire Townsend, Co-founder, Futerra
  • David Wheldon, WFA President Emeritus & host of the Better Marketing Podcast
  • Jon Wilkins, Global Managing Director, Creative Council, Accenture Interactive
Thursday, 7 April
09:00-16:30
WFA/SDE Global Marketer Conference
"Hellenic Cosmos" Cultural Center
Open to all
Show more

The highly-acclaimed WFA Global Marketer Conference is back and, as ever, it boasts some of the highest-profile marketers and thought leaders in our industry. The day will focus on the intersection between creative effectiveness and sustainability in marketing. Our speakers will challenge us to address the most pressing issues facing our industry and the planet.

19:30-23:00
WFA Gala Dinner
Hotel Grande Bretagne
WFA members and by invitation only
Show more

Join us for an unforgettable dinner in the very heart of Athens!

Details to follow.

Friday, 8 April
10:00 - 14:00
National Associations Council
Electra Palace Athens (Motivo meeting room)
National Association Council members
Show more

The National Associations Council (NAC) is the forum for heads and representatives of national industry associations in WFA membership and offers a unique opportunity for national associations around the world representing the common interests of marketers to learn from each other and share ideas, insights and success stories.

In this session, we will discuss the leadership role of national associations in fostering a more sustainable advertising industry.

9:00 - 12:00
WFA Executive Committee
Electra Palace Athens, Motivo meeting room (hybrid)
WFA Executive Committee members
Show more

WFA's Executive Committee meets quarterly to discuss the organisation's priorities and guide WFA strategy. The Executive Committee is made up of senior corporate and national association representatives.

This session will be hybrid.

14:00 - 15:00
WFA Annual General Meeting
Electra Palace Athens, Motivo meeting room (hybrid)
WFA members only
Show more

The AGM will WFA give members a review of the past year’s activities, challenges and major achievements.

More details on the agenda to follow.

19:00 - 23:00
SDE Cocktails & Welcome Dinner
Stavros Niarchos Foundation Cultural Center
By invitation only
Show more

Join us and our hosts at the Hellenic Advertisers Association for an unfortgettable dinner with a magical sea view.

09:30 - 13:00
CMO Forum
NEW Hotel
WFA members only
Show more

The CMO Forum is an invitation-only event for marketing leaders. In this session, the Forum will continue its focus on marketing transformation: addressing how global marketing organisations have delivered in terms of sustainable growth. Delivering digital, creative and capability transformations to demonstrably grow the business whilst addressing the world’s ‘to do list’ outlined by the UN’s sustainable development goals.

9:00 - 15:00
Sourcing Forum
Electra Palace Athens (Alkyoni meeting room)
WFA members only
Show more

Marketing sourcing as accelerators of their company’s ESG agenda

Not a day goes by without another call for more sustainability & social responsibility within our industry, which has now become a top priority for most organisations. Some have done a great job of setting and achieving ambitious targets within their own organisation. However, to drive meaningful changes, it is essential to look at the overall picture and involve external partners in this journey. How can marketing procurement be part of the transformation and contribute to their company’s ESG commitments, including by cascading them to suppliers, as well as suppliers of their suppliers?

Several WFA members will kickstart the knowledge exchange and share on their current approach to sustainability and social responsibility, from a marketing procurement perspective. This will be followed by a co-creation workshop facilitated by members of WFA’s Global Sourcing Board, including streams on:

  • A strategic sourcing framework to ESG – overall structure, pillars, roles & responsibilities, metrics
  • Agencies & supplier diversity – framework / questions to suppliers, measurement, change management

 

9:00 - 15:00
Media Forum
Athens Capital Center Hotel – Mgallery
WFA members only
Show more

WFA’s Media Forum provides peers the chance to come together to discuss and tackle common media challenges and further our industry’s agenda.

Topic 1: Media responsibility - Pushing for industry-wide change

The Global Alliance for Responsible Media (GARM) continues to provide a valuable forum for the industry to address a growing range of issues connected with harmful content on digital media platforms. Rob Rakowitz (Initiative Lead, GARM) will look to update us on progress with GARM’s mission.

Isabel Massey (Global Media Director at Diageo), Tina Beuchler (Global Head of Media & Agency Operations, Nestlé) and Catherina Kowsoleea (Head of Global Media Management, Philips) will then speak about how they’ve set up their responsible media initiatives, and how they’ve applied them to partners.

This will then be followed by a round-table discussion.

Topic 2: A new approach to global media measurement

Alongside a team of advertisers and national advertiser associations, WFA is catalysing change in the cross-media measurement space. WFA will update everyone on progress to develop software code powering pilots to deliver against the advertiser North Star, implemented by ANA (US) and ISBA (UK).

Karen Nelson-Field (CEO of Amplified Intelligence and former Senior Researcher, Ehrenberg Bass Institute) and Americo De Campos Silva (Global Head of Brand Communications & Engagement at Shell) will then discuss their recent work together on attention and how it has helped to enhance Shell’s global media planning.

This will then be followed by a Q&A and round-table discussion.

9:30 - 13:30
Policy Forum
Electra Palace Athens (Motivo meeting room)
WFA members only
Show more

The role of policy in support of sustainability

This year’s policy session at Global Marketer Week will explore two subthemes under the overall title of sustainable marketing. Firstly, industry experts will take a look at what technologies brands are going to have to navigate in the future, whether that be new platforms or the much-vaunted Metaverse. Participants will be given a better understanding of how these technologies work, what the challenges and opportunities are for brands and what the implications are from a policy perspective. The second part of the session will offer case studies on how the policy function can help drive companies’ sustainability agenda. Special focus will be given to how policy professionals can help ensure that trustworthy and verifiable environmental claims can help build trust in marketing’s capacity to be part of the solution in driving a more sustainable future.

16:00 - 18:00
Better Marketing
Zappeion
WFA members and by invitation only
Show more

How can brands rise to the sustainability challenge?

The UN has set 17 Sustainable Development Goals. Only one (SDG 13) refers to climate action. Sustainable life on Planet Earth depends on us delivering on all the goals, which are all interlinked.

Gender equality (SDG 5) and reduced inequalities (SDG 10) will accelerate reductions in poverty (SDG 1) and hunger (SDG 2). Driving diversity, equity and inclusion will also drive climate action.

Put simply, corporations have to do everything; go net zero, promote sustainable behaviours, help develop a sustainable media ecosystem and build a sustainable industry model.

Better Marketing will try to look beyond the silos and see how all of our individual actions can help drive bigger societal and planetary goals.

Speakers:

  • Arwa Mahdawi, writer and strategist
  • Belinda Smith, CEO Americas, mSix & Partners
  • Solitaire Townsend, Co-founder, Futerra
  • David Wheldon, WFA President Emeritus & host of the Better Marketing Podcast
  • Jon Wilkins, Global Managing Director, Creative Council, Accenture Interactive
09:00-16:30
WFA/SDE Global Marketer Conference
"Hellenic Cosmos" Cultural Center
Open to all
Show more

The highly-acclaimed WFA Global Marketer Conference is back and, as ever, it boasts some of the highest-profile marketers and thought leaders in our industry. The day will focus on the intersection between creative effectiveness and sustainability in marketing. Our speakers will challenge us to address the most pressing issues facing our industry and the planet.

19:30-23:00
WFA Gala Dinner
Hotel Grande Bretagne
WFA members and by invitation only
Show more

Join us for an unforgettable dinner in the very heart of Athens!

Details to follow.

10:00 - 14:00
National Associations Council
Electra Palace Athens (Motivo meeting room)
National Association Council members
Show more

The National Associations Council (NAC) is the forum for heads and representatives of national industry associations in WFA membership and offers a unique opportunity for national associations around the world representing the common interests of marketers to learn from each other and share ideas, insights and success stories.

In this session, we will discuss the leadership role of national associations in fostering a more sustainable advertising industry.

Partners

Save the date for Global Marketer Week 2023!

Global Marketer Week goes to Istanbul from 25-28 April 2023

To register your interest in attending the event, please email events@wfanet.org

Partners

Interested in partnership opportunities for WFA Global Marketer Week 2022? We’d love to discuss: sponsorship@wfanet.org

Platinum Sponsor

Main Sponsors

Supporting Sponsors

Music Partner

Main local sponsor

Local Sponsors

Local Supporters

Local Media Partners