"WFA’s year has reflected the rapidly evolving and uncertain economic and geo-political landscape in which we and our members operate. It’s been a bit of a rollercoaster with both lows and highs."
"I think synthetic data and AI will replace the human marketing strategy plan"
In WFA's latest Better Marketing podcast, Mark Ritson spars with his AI-generated alter ego, the Ritbot, and laments: "All the jobs I did over my life won't exist for the guy who's 30."
