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WFA Better Marketing Pod Ep 38: On navigating culture, meaning and purpose with marketing professor Marcus Collins

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Highlights from Global Marketer Week 2025

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WFA research reveals new trends showing how brands are responding to changes in content production

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WFA President’s Awards recognise five key industry initiatives in 2025

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WFA research identifies drivers of successful marketing organisations

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Allwyn Chief Brand Officer David Wheldon named as new WFA President

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  1.    WFA Better Marketing Pod Ep 38: On navigating culture, meaning and purpose with marketing professor Marcus Collins

    WFA Better Marketing Pod Ep 38: On navigating culture, meaning and purpose with marketing professor Marcus Collins

    What makes a brand truly meaningful in people's lives? In this captivating conversation with Dr Marcus Collins - professor, agency…

    Read more about "WFA Better Marketing Pod Ep 38: On navigating culture, meaning and purpose with marketing professor Marcus Collins"
  2.    WFA Insights Forum Benchmark: Insights investments & budgets 2025

    WFA Insights Forum Benchmark: Insights investments & budgets 2025

    How are leading brands investing in consumer insights and market research? The latest WFA Insights Forum…

    Read more about "WFA Insights Forum Benchmark: Insights investments & budgets 2025"
  3.    Highlights from Global Marketer Week 2025

    Highlights from Global Marketer Week 2025

    Global Marketer Week, the event for international marketers, went to Brussels in March 2025. See the highlights below from…

    Read more about "Highlights from Global Marketer Week 2025"
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  1.    WFA President’s Awards recognise five key industry initiatives in 2025

    WFA President’s Awards recognise five key industry initiatives in 2025

    Industry associations from the Netherlands, Italy, Sweden and the US all recognised with a special award for France and the…

    Read more about "WFA President’s Awards recognise five key industry initiatives in 2025"
  2.    Allwyn Chief Brand Officer David Wheldon named as new WFA President

    Allwyn Chief Brand Officer David Wheldon named as new WFA President

    Ferrero’s Chief Institutional Affairs and Corporate Communications Officer, Phil Myers, takes over as Deputy President. Senior…

    Read more about "Allwyn Chief Brand Officer David Wheldon named as new WFA President"
  3.    Eight new members join WFA

    Eight new members join WFA

    A raft of new corporate members has signed up to join WFA, taking total membership to more than 150 and reflecting the strong value…

    Read more about "Eight new members join WFA"
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  1. In-House Forum

    27 Mar 2025

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  2. Sourcing Forum

    02 Apr 2025

    Boasting over a 1700 marketing sourcing contacts around the world, the Sourcing Forum has been referred to as a group of “enlightened marketing procurement specialists”.

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  3. Discover the Future of Cross-Media Measurement

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  4. This live session is part of WFA’s practical webinar series, Knowledge Spotlights. In partnership with handpicked experts, this series offers 101 sessions on modern marketing foundations relevant to Asia Pacific.

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  5. And featuring Vincent Letang of IPG, sharing their view ahead on Connected TV, in US and worldwide.

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    24 Apr 2025

    For senior marketers that lead or are involved in the capability building of their marketing teams.

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