Overview

Global Marketer of the Year 2021

Celebrating global and regional marketers who have been truly making a difference

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  Andrea Álvares Andrea Chief Brand, Innovation, International and Sustainability Officer, Natura

  Andrea has helped empower the company’s consultants’ network, providing representatives with new digital tools, extending payment terms and supporting them during the pandemic. She has also played a strong role in helping Natura drive up its innovation index, which has risen nearly 10 percentage points in the last two years.

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  Conny Braams Conny Chief Digital and Marketing Officer, Unilever

  Conny is Unilever’s first-ever Chief Digital and Marketing Officer, leading the company’s end-to-end digital transformation and identifying new opportunities for growth. She believes brands have a responsibility to make sustainable behaviours easy and every day.

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  Rupen Desai Rupen Global CMO, Dole Sunshine Company

  Rupen has developed a new business model for Dole – driven by a clear purpose that good nutrition is a human right – that is delivering sustainable growth. He has worked with Piñatex to turn pineapple leaves into vegan leather, resulting in a new series of Nike shoes, and helped set up the Sunshine for All Fund, which allows start-ups to evaluate and test new technology within the business.

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  Cristina Diezhandino Cristina Chief Marketing Officer, Diageo

  Cristina has re-imagined how the company’s 1,200-strong marketing team works. She and her team have introduced quarterly plans and small challenge teams to address specific short-term problems. During the pandemic she focused on enabling consumers to recreate that bar feeling at home, growing the ecommerce business, while also supporting bars and bar staff.

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  Julia Goldin Julia EVP, Chief Product and Marketing Officer, LEGO Group

  Julia’s remit covers product development, licensing and partnerships as well as marketing, research and the company’s in-house creative agency. During the pandemic she and her team devised the #letsbuildtogether campaign to support isolated children and their parents in just two weeks.

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  Pratik Thakar Pratik Head of Global Creative Strategy and Content, Coca-Cola, The Coca-Cola Company

  Pratik has led structural changes that have allowed Coca-Cola’s marketing teams and agency partners to collaborate even more closely during the pandemic. He has created new merchandising partnerships and launched the company’s game-themed “One Coke Away from Each Other” campaign.

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  Jane Wakely Jane Lead CMO, Mars, Inc.

  Jane is driving the transformation of Mars’ marketing function, delivering a new mandate – building brands for mutual value – to create a roadmap for sustainable growth. Recent campaigns include Sheba’s Hope Reef product, where the brand partnered with National Geographic to help regrow coral at the site in Indonesia.